15 Jul 2005
of The Phone Book, particularly women.
Strategy and Plan
Band Brown Communications' research found ...
10 Jun 2005
| by Donna Werbner
Called Parent Focus, the agency was formed by the National Family Parenting Institute director of comms Vicki Shotbolt and research and policy director Gill Keep, who will both quit the body next month.
The pair set up the agency on a part-time basis three months ago to work solely for parent-focused clients ...
03 Sep 2004
| by Gidon Freeman, gidon.freeman@haynet.com
weight behind individual pieces of research by PR practitioners, but IBM communications manager Bill Mew ...
the research process - visit www.mew.net.uk to fill in the questionnaire - and later become privy to the summary research results.
The procurement profession's influence on PR is the defining trend ...
23 Jul 2004
| by Simon Ellery
of a host of volunteers. In a Calendar Girls-inspired stunt to raise money for leukaemia research
23 Jul 2004
| by Donna Werbner
Timescale: January-December 2003
Budget: Around £100,000
After MORI research revealed BT's corporate ...
at least 75 per cent of BT employees were aware of the campaign.
Strategy and Plan
The team researched ...
.
Results
MORI research found that the public's spontaneous recall of BT's association with ChildLine has ...
16 Jul 2004
mile.
Research into how PoC is being used in the US found that it had been adopted as the priority ...
25 Jun 2004
| by Ray Philpott
.
Strategy and Plan
The British Market Research Board undertook telephone research concerning the ban ...
relevant specialist and national media.
Measurement and Evaluation
Coverage of the research ...
and strong research. Green Flag tends to focus on issues that other breakdown organisations don't.'
...
07 May 2004
| by Gidon Freeman
-old Dunstone as 'a truly remarkable young man'.
According to data supplied by Echo Research in support ...
27 Feb 2004
| by Adam Hill
-discerning, who do research and find out we have the features and performance they want, and the rest, which is a ...
13 Feb 2004
| by Dan Bloch
Campaign: The BlackBerry 7230 UK launch of email on the move
Client: Research In Motion
PR Team...Having launched its BlackBerry 5800 and 6700 series smart phones in the UK to corporate customers in 2001, Canadian wireless systems manufacturer Research In Motion (RIM) saw an opportunity to expand into the consumer market. It predicted that a lower-priced, simpler version of the product would be popular ...