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Media ignore bulk of research reports, finds TLG

24 May 2012 | by Alec Mattinson

A TLG-led audit of 269 research reports produced by the UK's top lawyers, accountants, banks and insurers found that 73 per cent failed to generate coverage in the UK's most influential media ... sufficiently transparent about the research process); opinion (clarity and conviction in analysis ...

GPs reject plans to overhaul PR in NHS

24 May 2012 | by John Owens

and director of Health Communications Research, was more supportive of the plans. However, he warned ...

Government challenges agencies to diversify over public sector comms

24 May 2012 | by John Owens

to just two, covering 'creative services' and 'planning and research', benefiting agencies that provide a ...

Queen most popular royal, Google reveals

22 May 2012 | by Sara Luker

As the Diamond Jubilee looms, new research has revealed the Queen retains the best online...Research by MHP Communications has revealed that the Queen s online reputation score of 75 per ... ). The research was conducted using MHP s online reputation audit, analysing Google search results used ... corporate reputation Paul Baverstock said: The research shows how the Google view of an individual, brand ...

Futura Foods calls in Brazil PR to promote Greek cheeses

22 May 2012 | by Sara Luker

will be stocked by Tesco, Morrisons and Ocado. According to Futura Foods research, halloumi and feta ...

Government briefs PR consultants on post-COI world

22 May 2012 | by John Owens

second framework will cover market research, comms planning and strategy planning, with the process kick ...

World Cancer Research Fund hires Sarah West for top comms role

21 May 2012 | by John Owens

The World Cancer Research Fund (WCRF) has appointed a head of comms from the International HIV.... This will include working with its global network of members to promote the scientific research work being conducted ...

The Civil Service Benevolent Fund changes name

21 May 2012 | by John Owens

quickly to the results of the research and we ve also tested the new identity with civil servants ...

'Silver socialisers' embracing social media to engage with brands

17 May 2012 | by Hannah Crown

to new research....A survey by Fishburn Hedges and Echo Research shows a significant public shift towards using social media sites to speak to brands directly, stretched across all age groups. While half of 18- to 24-year-olds had gone online to ask a question, respond to, interact with, or complain about a brand, 27 ...

CIPR and Hanson Search survey reveals comms gender gap

17 May 2012 | by Sara Luker

in perceived status (59.9 per cent). Watch the PRWeek podcast on the research here ...

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