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Media ignore bulk of research reports, finds TLG

A TLG-led audit of 269 research reports produced by the UK's top lawyers, accountants, banks and insurers found that 73 per cent failed to generate coverage in the UK's most influential media ... sufficiently transparent about the research process); opinion (clarity and conviction in analysis ...

World Cancer Research Fund hires Sarah West for top comms role

The World Cancer Research Fund (WCRF) has appointed a head of comms from the International HIV.... This will include working with its global network of members to promote the scientific research work being conducted ...

Public Affairs: Soap Box - Gideon Skinner, research director, Ipsos Mori

The underlying political story since the general election has been the steadfastness of the Conservative vote.

PLMR appointed by Arthritis Research UK

PLMR has been appointed by Arthritis Research UK for a brief to raise the profile of arthritis...grants into researching all types of arthritis and related conditions. PLMR account director Chris ... follows the appointment of Tracey Loftis to Arthritis Research UK as head of policy and public affairs, who joined last year from Cancer Research UK. The agency has been brought on board for an initial ...

Healthcare: On the Agenda - Biobank data to help researchers

Medical data from half a million Britons is now available to researchers for the next 30 years under the UK's most comprehensive health study. The UK Biobank aims to improve the prevention, diagnosis ... and childhood experiences. The database has been opened to researchers to help pinpoint possible relationships ...

Healthcare: On the Agenda - AstraZeneca in free research deal

with researchers for free, in a bid to aid the search for new medicines. The AngloSwedish drugs firm has formed an agreement with the Medical Research Council to grant full access to more than 20 potential new drugs that have ceased being researched. Why is it important? Drug development is a long, complex ...

Unity to run Cancer Research UK SunSmart campgin

Unity has been appointed to handle a major integrated campaign for Cancer Research UK's SunSmart...The campaign, called 'R UV UGLY?', is taking place in the run-up to the Christmas party season, to address the expected increase in sunbed usage during the winter months. The charity hopes to reduce the number of young people using sunbeds and encourage them to use fake tan instead. Cancer Research UK ...

Police forces see comms cuts bite, exclusive research for PRWeek shows

cuts bite, exclusive research for PRWeek shows....Valley, whose budget shrank by 25.9 per cent, from 1,643,000 to 1,218,020. For the full research ...

Cancer Research brings in Doctors.net.uk for education campaign for GPs

Cancer Research UK has appointed Doctors.net.uk, the largest professional network of doctors...Cancer Research will provide educational support for GPs on the early diagnosis of cancer and smoking cessation. It is suggested that up to 10,000 cancer deaths could be avoided each year through ... for news, information and research on the five most common cancers in the UK. The resource is designed ...

PRWeek Awards 2011: Research

AkzoNobel's garden woodcare brand Cuprinol holds most of the market, but its products are bought infrequently because they last for several years. The brand needed a creative strategy to help it hold its market position in the face of competition from companies such as Ronseal and Sadolin.

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