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CONSUMER TECH CAMPAIGN: BT's Office Anywhere makes life a beach

. SECOND OPINION David Vindel, head of technology, Red Consultancy Launching a new product is always ...

Barley quits Oracle to claim Microsoft role

for corporate, The Red Consultancy for consumer work including promotion of the X-box and, finally, Weber ...

BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

the success of PepsiCo's Code Red beverage in the US, by launching its own spin-off, Vanilla Coke. Likewise ... MD of brand valuation Jan Lindemann. With its distinctive red and white flip-top packaging ...

Autonomy work in UK heads from Red to Mantra PR

Tech firm Autonomy has appointed Mantra PR to handle its UK public relations. Mantra replaces incumbent agency The Red Consultancy on the six-figure fee account. The agency's one-year brief is to raise awareness and understanding of Autonomy in the corporate and IT trade press ...

ANALYSIS: Microsoft reveals PR strategy for XP. As software giant Microsoft gears up for its biggest product launch in years, marketing director Oliver Roll outlines the company's PR strategy to Chris Scott

- August. One Communications, Edelman Public Relations Worldwide and The Red Consultancy ...

TECHNOLOGY: Wired to the future - PRWeek asks leading lights how they see the fastest growing sector in PR shaping up

- that's why we launched Red Whistle last year to focus on PR and marketing strategies for consumer ...

MS&L and Red land PR jobs for Microsoft Xbox

the European strategy for the six-figure launch. In the UK, The Red Consultancy will implement the campaign ... Morgan will lead for Red. Bennett reports to Fox while Morgan reports to Nick Grange, UK PR manager ...

Fox joins Microsoft to head Xbox launch

agency, and the work of the Red Consultancy on consumer PR, is unaffected by the review. ...

Software giant to name the victors for its accounts

part of the consumer account, which it shares with the Red Consultancy. The corporate PR ...

Microsoft offers two major UK contracts

.One UK staff list of 77 names. August.One is just one of six agencies used by Orpen. The Red ... are not understood to be in jeopardy. The UK consumer account, shared with Red, is also thought to be safe ...

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