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Maureen Corish: Stepping away from convention

26 Apr 2012 | by David Benady

the publishing world into a harsher digital era. As paper-based publishing is transformed by e-readers, online ... and word of mouth, these days publishers need more direct conversations as they try to encourage readers ... street under pressure, it's important we speak to readers directly, and digital is opening that up for us ...

Tulisa Contostavlos libel case agency blasts 'lying' PR professionals

05 Apr 2012 | by John Owens

open to invited readers, Jones said that it was read by industry insiders and the identity ...

Metro promotes Kim Tyler to top PR and sponsorship role

27 Feb 2012 | by Hannah Crown

such as reader competitions to sponsorship packages, experiential events and product sampling. She will also ...

News International calls in trusted PR allies for Sun on Sunday launch

21 Feb 2012 | by Sara Luker

been of a drip, drip nature for our readers with occasional splashes to announce things like Fabulous ...

Harper Collins calls in LightBrigade PR for book launches

20 Feb 2012 | by John Owens

Why, an ebook project from the author of Like Bees to Honey Caroline Smailes where the reader is able ...

Easy Living relaunches with news-driven agenda

02 Feb 2012 | by Kate Magee

in ideas two months before Circulation: 158,038 (ABC, Jan-June 2011). Average readers: Women, 30 ...

Healthy snack box firm Graze.com brings in Frank for consumer PR drive

11 Nov 2011 | by Alec Mattinson

Venture Candy s Best Food and Drink Company 2010 by Metro readers. ...

Publishing - Unbound makes hay with book project

02 Nov 2011 | by Lizzie Pook

Campaign: Launch of Unbound.co.uk Client: Unbound PR team: Colman Getty Timescale: May-August 2011 Budget: 20,000 Colman Getty was asked to help launch Unbound, a crowd-funding platform for the publishing industry. The website allows authors to pitch their idea for a book directly to readers, who ...

Reputation Survey: Sunday newspapers - Appetite for scandal still fuels Sunday sales

27 Oct 2011 | by Samantha Edwards

Public trust in Sunday broadsheet newspapers is high, but they continue to lose readers...cent believed that, despite the News of the World's closure, the broadsheets were losing readers to the tabloids. With a fifth of Sunday readers choosing to buy both a red top and a broadsheet, quality debate ...

Spotlight on ... Emma Barnett: 'The internet has moved on'

06 Oct 2011 | by Cathy Bussey

feels like the Telegraph. Readers expect certain things from the brand, whether that's in print ...

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