News Brief: SunGard hires Brand2Life as its UK B2B agency
17 Jun 2005
TECHNOLOGY: Computer system recovery firm SunGard has dropped Berkeley Public Relations
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interest in the roadshow. STRATEGY AND PLAN Legrand wanted to get coverage in trade publications ...
TECHNOLOGY: Computer system recovery firm SunGard has dropped Berkeley Public Relations
comms via trade and IT publications; targeting potential clients, particularly those in financial services, utility and public sectors; and promoting Fujitsu Services as a source of 'authoritative industry ...
The move comes just four months after the exit of Mark Douglas, Royal Mail's first head of comms for the Post Office and a former Lockheed Martin director of comms. Royal Mail group external relations ... relations David Simpson, who Budd said would take on a new and as yet unnamed title. 'It is no secret ...
planning and support, with an emphasis on government and parliamentary relations. Agencies ...
GCI London and London Communications Agency to its PR account with an additional public affairs remit.
relations director Paul Budd said: 'This isn't the right time for us to be talking about PR tactics. It ... delivery. 'Royal Mail is under the same media spotlight as companies that have lurched from the public ... must also spend far more energy in communicating the benefits of its service to the public ...
and, in addition to media relations, Whiteoaks lobbied groups such as Transport 2000, Friends ...
It has been a year of discontent. Neither public nor private sector operations have escaped ... ), by KRC Research, revealed that less than half (32 per cent) of public sector PROs said they felt 'very ... cases, public sector organisations will already be prepared and often have enough resources. 'The ...
't about legitimate marketers, it's related to pornography, gambling and herbal remedies,' he adds ...