Peugeot has appointed a single agency to handle two PR briefs, as the company readies a number...for Peugeot, said the decision to integrate the briefs was based on both constraining costs and creating time ... with management of time, with my team finding dealing with fewer agencies helpful. In Q1, Peugeot ... Peugeot 208. House PR will continue to work with the car brand to deliver lifestyle PR. ...
Peugeot UK has called in Portcullis Public Affairs to lobby for greater incentives for drivers ... . Peugeot wants to ensure the subsidies are not downgraded and that its own hybrid vehicles are not left out ... , with the focus on putting the case for both hybrid and electric vehicles. Peugeot has just launched an electric ...
Peugeot UK has chosen House PR to handle its communications with non-automotive media, following a...A Peugeot spokesman told PRWeek that House PR has been handed projects to boost Peugeot's presence in men's, women's and other lifestyle titles'. As an example the spokesman pointed to a new project to exploit the 2009 Intercontinental Rally champion Kris Meeke, who drives a Peugeot 207. That ...
Car manufacturer Peugeot has called in a digital specialist agency ClickThrough Marketing to handle...The internet and search engine marketing company has been asked to create a search engine, online PR and social media strategy for Peugeot to raise the company s profile on the internet and reach out ... and Universal McCann. The campaign will focus on promoting Peugeot s cars and vans, as well as its dealerships ...
Peugeot has appointed Nobull Communications to a wide-ranging three-year brief to promote both car...Peugeot director of PR Andrew Didlick said Nobull had a strong automotive background and would provide fresh ideas and help push the brand into new areas of UK media . He added that the relationship with its incumbent agency - Leeds-based Ptarmigan - ended after a year because it didn t work out ...
French car maker Peugeot has shifted its UK account out of Lawson Clarke and handed the business...by the motoring community. Other launches that Ptarmigan will promote for Peugeot this year include its 407 coupe and a yet-to-be-named van. Explaining its decision to review the account, Peugeot said it has a policy ... Clarke's events division will continue to work with Peugeot. Owner PSA Peugeot Citroën, Europe's second ...
Peugeot had a dilemma with the launch of its ‘supermini’, the Peugeot 107. The car was part of a...Campaign Launch of the Peugeot 107 Client Peugeot PR team In-house and LawsonClarke Timescale June 2005 Budget Less than £10,000 Peugeot feared that jaded motoring journalists would ... maximum impact for the new model. Objectives To successfully launch the Peugeot 107 to consumer ...
French automotive group PSA Peugeot Citroën has appointed Peugeot UK marketing director Jon Goodman...Goodman takes over the group’s comms function from Peugeot Citroën Automobiles UK chairman Tod Evans, who retires at the end of the year. He will head a comms team of five, covering government and technical affairs and media relations. PSA retains Wyndham-Leigh in the UK for PR. Evans will complete ...
Campaign: Student Attitudes to Safety Client: Peugeot PR team: LawsonClarke Timescale: June...Car manufacturer Peugeot wanted to raise its profile among student drivers and their parents ... young drivers', attitudes towards road safety and car ownership. Objectives To align the Peugeot ... strings, through media coverage. To promote its small cars, particularly the Peugeot 106 and 206 models ...
Client: Peugeot UK PR Team: Immedia TV Communications Campaign: Experience 307 Timescale: June 2001 Budget: part of pounds 1m launch Peugeot claims the 307 is the most important new ... and importance of the new car and the company's confidence in it with the Peugeot dealer body and centralised ...
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