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INTERNATIONAL: DuPont review leads to agency talks

WILMINGTON, DELAWARE: US chemical company DuPont is in talks with at least two PR agencies as part of its full-service advertising and communications review.

the pinch, although specialists are finding ways to thrive. Paul McIntyre reports

soft. B-M, Hill 20m). In announcing the initiative, Ogilvy PR Asia-Pacific head Matthew Armstrong ...

Volkswagen to retain PR in-house as pitches fail

and PR Paul Bucket said he had not personally met any agencies, and claimed the pitch was handled ...

CAMPAIGNS: Product Launch - Micro scoot becomes a must-have

of high profile fans (including Robbie Williams, Kylie Minogue, Paul Smith, Gail Porter and Prince Harry ...

MEDIA: MARKETING ON-LINE - Media sets its sites on fresh markets After its glorious arrival as the saviour of free speech, the internet is rapidly descending into the same sort of cut-throat battleground that exists in any commercial market.

The financial sites are struggling for users and content, travel sites battle for cheap seats and fashion sites battle to stem their losses.

Shandwick holds talks about possible merger

, but Panmure Gordon analyst Paul Richards said a deal with True North sounded plausible . True ...

NEWS ANALYSIS: Big PR fiasco leads to a very big mop-up job - The reputation of Barclays has suffered a barrage of negative press over ATM charges and fat cat salaries and PR has taken the brunt of the blame

branding, says Barclays. Paul Barber, corporate communications director for Barclays Retail ...

INTERNATIONAL: Publicis boosts crisis work with Winner buy

PARIS: Publicis, the French advertising and communications group, is stepping up its crisis management activities.

Major PR drive to tempt tourists back to Brittany

PARIS: The French Tourism Ministry is launching a pounds 5 million advertising and PR campaign to reassure tourists that France s Atlantic beaches are clean after last December s Erika oil spill off Britanny.

MEDIA: What The Papers Say - Consumer fury bowls over banking sector

While Barclays new advertising extols the merits of being big, the bank was forced to carry the can for leading the campaign to impose surcharges for non-customers using their ATMs. They were accused of using their size to squeeze the building societies and e-banks in a calculated attack on recent...

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