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Nestlé revamps PR support as protest looms

25 Apr 2012 | by Sara Luker

Food giant Nestlé is on the hunt for corporate and public affairs support as the company faces...was understood to be worth around 500,000 a year. The chosen agency will handle Nestl s public affairs, corporate affairs, corporate responsibility and social media activities. A Nestl spokeswoman declined ... PRWeek has learned that the Switzerland-based multinational has held chemistry meetings ...

Bell Pottinger Public Affairs appointed by New Covent Garden Market

10 May 2012 | by Matt Cartmell

Bell Pottinger Public Affairs is understood to have been appointed by New Covent Garden Market.

Brewer AB InBev loses comms chief Mike Kelly

14 Feb 2012 | by Matt Cartmell

The world's largest brewer is currently without its UK public affairs director, as the alcohol...to interact with the Wikipedia community. Kelly joined AB InBev in 2008, initially as corporate affairs director. Previously he worked as public affairs manager at BAA, and as a researcher for the Labour Party ... It has emerged that AB InBev s senior corporate affairs director, global and UK, Mike Kelly left ...

Celebrity chefs Jonathan Davies and John Burton-Race call in Instinct PR

02 Mar 2012 | by Sara Luker

ITV celebrity chefs Jonathan Davies and John Burton-Race have called in Instinct PR to handle...Billed as the world s first interactive restaurant, the venture allows the public to vote on every ... there was a strong appetite to experience real control of a restaurant. Instinct PR will help deliver us the kind of launch we need, which is ultimately a lot of awareness to communicate this new idea ...

Food and drink: Jubilee strawberries effort bears fruit

15 Mar 2012 | by John Owens

of the British media and public....cent. SECOND OPINION - VICTORIA SAVILL, CONSUMER DIRECTOR, SIREN COMMUNICATIONS I worked on PR ... Campaign: Queen of Strawberries Client: Jubilee Strawberries PR team: Cirkle Timescale ... ways to use Jubilee strawberries STRATEGY AND PLAN The PR team's core strategy was to create ...

Sue Garrard: From pensions to Pot Noodles

23 Feb 2012 | by Matt Cartmell

The senior V-P of global comms at Unilever has successfully made the transition from public sector...as 'superhuman'. Garrard, 51, greets PRWeek on the 14th floor of Unilever's ultra-modern glass haven ... the world's third-largest consumer goods firm, having become disillusioned by the public sector cuts. Indeed ... the ad world's understanding of planning to fit the requirements of PR. 'She reinforced the need ...

Kellogg's repitches lobbying brief over conflict

17 Apr 2012 | by Matt Cartmell and Alec Mattinson

and public affairs brief to handle the spin-off of Kraft s global snacks business, since named Mondelez ... Cadbury s, alongside Bell Pottinger Public Affairs UK work for Kellogg s. But the breakfast cereals ... an agency called K Group Public Relations to enable it to circumnavigate conflicts and take the business ...

Consumer: Malibu puts some varnish on its image

26 Jan 2012 | by John Owens

Pernod Ricard UK hired Tea & Cake PR to help reawaken consumer media interest in rum brand Malibu....Campaign: Malibu presents the Malibutique Client: Pernod Ricard UK PR team: Tea Cake PR Timescale: April-July 2011 Budget: 12,000 A key part of the campaign was the creation ... the Malibu brand and the Malibutique campaign To generate a PR campaign to get the brand front ...

Kraft Foods UK names agencies on lucrative consumer PR roster

24 Feb 2012 | by Sara Luker

Kraft Foods has selected five agencies for its consumer PR roster to work across the company's UK...communication Tony Bilsborough said: We are excited by this roster because it gives our brand managers the ability to call upon a range of PR skills and experience to meet their needs. We deliberately sought a ...

Government warned on reliance on food industry in obesity fight

20 Apr 2012 | by Sara Luker

-obesity campaign , the PRWeek podcast looked at the Government s PR efforts to encourage healthy eating. Mike Birtwistle, MD of MHP Health Mandate, and Liam McCloy, public affairs and corporate comms director ... the industry on board. And public health campaigns of this significant magnitude are not sustainable ...

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