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Welcome to PRWeek's latest venture....Rubicon . We'll be bringing you opinions on the biggest PR issues of the day from some of our leading in-house communicators. We begin the series with a look at reputation management, valued at a premium in the current ... later this year. Claire Murphy, consultant editor, PRWeek More than ever, reputation ...
Consistent and integrated comms is playing a crucial role in restoring public pride in Heathrow...., and before that was in the energy industry - an industry that has faced similar challenges in communicating ... year. That message rings loud and true from our media relations - but most importantly from passenger experience. Heathrow now needs to be more ambitious and confident in communicating the role it plays as a ...
Ennis talks to PRWeek about her attitude to pushy journalists, her public image and her love...out of the public eye and value my privacy. Are digital media - such as Twitter, on which you ... PRWeek 's 2012 Olympic Games supplement ...
Private companies can legitimately work with public bodies to tackle society's challenges....that should be welcomed as part of the solution. Lauren Branston is director, public affairs ... It is no secret that the public sector is increasingly looking to the private sector to help ... and the economic downturn, this trend began long before the cuts began to bite. The reason? The public sector ...
I have to confess to a vested interest - Four Communications manages Lloyds Banking Group's London 2012 PR and has been involved from the beginning of its partnership in March 2007. Although I ... makes Lloyds TSB the strongest London 2012 partnership programme and why did the public recently rate ...
Who we are... www.shinecom.com 1 Hardwick Street, London, EC1R 4RB 020 7100 7100 Enquries: Lawrence.collis@shinecom.com @shinecomms www.linkedin.com/company/shine-communications ... , free/ subsidised gym membership, bonuses, sabbaticals, flexible benefits, performance-related pay ...
When I joined the PR industry a reasonably long time ago, our role was fairly clear - we did the media relations, perhaps supplemented with the odd event, sponsorship or stakeholder outreach. We used ... are in a new world. The implications for those of us who are corporate communicators are legion. We must ...
, as opposed to product brand, reputation is under-developed. Too often such communication by corporate ... position and narrative about 'healthy' in relation to maternal and infant health. More than a decade ago ... service with no obvious financial gain - a kind of higher purpose PR. At another level, the brand ...
Welcome to the second of PRWeek's Inside Track series...plenty of examples of in-house communicators who have done exactly that from foreign diplomats ... . Claire Murphy, consultant editor, PRWeek Claire.murphy@haymarket.com Digital campaigns ... 've always kept it simple and focused on the power of digital communications to connect brands ...
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