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As PRWeek's Top 150 PR Consultancies 2012 is published, Kate Magee looks back at the past ten years.... But agencies that relied on financial PR or public sector business suffer large declines. Total fee income ... Ten years ago, the largest agency in PRWeek's annual Top 150 league table, Bell Pottinger, made ... to make the table. To coincide with PRWeek's latest Top 150 table, we dug through our archives to get a ...
it was actually caused by a faulty Beko fridge-freezer. The LFB launched a campaign to tell the public about...the message into the public spotlight was a simple one. With lives potentially at stake, the PR team needed ... Client: London Fire Brigade PR team: In-house Timescale: July 2011 Budget: In ... commissioner for Fire Safety Regulation live on the sofa. The LFB gave public guidance on what to look ...
of PR, a new survey has revealed....The Global Alliance, a confederation of the world s major PR and comms management associations and institutions, has launched its 2011/12 Global PR Advocacy Survey, which questioned 280 leaders of industry ... group to be targeted in promoting the value of PR. This beat the media with 27% and the Government at 25 ...
The first quarter IPA Bellwether Report has revealed that budgets in the category that includes PR...The all other category of the Q1 2012 Bellwether Report, which includes PR, recorded a drop of 9.3%. This follows a drop in budgets in the previous quarter of 7.1%. However, overall, 22% of survey participants ... in relation to their own companies prospects, with a net balance of 19.1%, up from -12.4% in Q4 ...
Premier PR helped promote this low-budget foreign language film about giant trolls, which was a hit...Campaign: The release of Troll Hunter Client: Momentum Pictures PR team: In-house with Premier PR assisting with online PR Timescale: June-September 2011 Budget: 42,000 OBJECTIVES ... coverage in Total Film and Empire. Interviews with the writer and director were placed in publications ...
Just Health PR has been appointed by ViiV Healthcare to handle a consultation on the changing...relations Jon Spiers will lead the account. Spiers said: 'Given the financial pressures on the NHS ... , the Just:: Academy, offering free training on lobbying, campaigning and PR for health charities in 2012 ... by Jon Spiers, head of political relations. ...
Client: BBC Worldwide PR team: Acceleris Timescale: May-July 2011 Budget: 13,000 OBJECTIVES To generate mainstream awareness To attract a broad customer base including homebuyers, property enthusiasts, Kirstie and Phil fans, and the wider public. STRATEGY AND PLAN ...
Campaign: Growing Up Green at Golden Square Shopping Centre Client: Golden Square Shopping Centre PR team: De Winter PR and Marketing Timescale: April-September 2011 Budget: 9,500 OBJECTIVES To bring the community, including children, together through an eco ...
Campaign: Velux 5 Oceans Round the World Yacht Race Client: Velux 5 Oceans PR team: Hill ... skippers, or relating to specific cities in which the race stopped. H+K negotiated inclusion of Velux 5 ... relations drove significant traffic to the velux5oceans.com website, which received 2,825,846 visits ...
A survey by Fishburn Hedges and Echo Research shows a significant public shift towards using social media sites to speak to brands directly, stretched across all age groups. While half of 18- to 24-year-olds had gone online to ask a question, respond to, interact with, or complain about a brand, 27 ...
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