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Expedia hires Fleishman-Hillard after European consolidation review

. Expedia EMEA senior PR manager Jill Lloyd told PRWeek: We remain committed to a locally tailored approach ...

Ruder Finn picks up controversial Maldives brief

Last week, PRWeek reported that British-based pro-democracy group Friends of Maldives had called on the PR industry to shun a tender to support a tourism drive by the Maldives government, after claims ... Tchividjian defended the decision to PRWeek: 'We believe Ruder Finn can contribute positively to the people ...

Food & Drink/Tourism: Fika delivers a square deal for Sweden

of Fika, a Swedish coffee break. Soho Square was transformed into Fika Square, with a multi-award ...

Greece open to PR support to help boost tourism

, which does not have a history of using agencies, told PRWeek that the body was 'not closing the door ...

Travel company Amadeus overhauls PR support

are already engaged on their respective accounts. Documents seen by PRWeek stated that the company ...

Flic Howard-Allen to lead Hill+Knowlton Strategies' retail and leisure arm

and Stepstone.com. Howard-Allen, who was named PRWeek s PR Professional of the Year in 2006, said that her move ...

Virgin Atlantic brings in Mischief to promote Upper Class service

Mischief has won a six-month brief to promote Virgin Atlantic s top-of-the-range service, as the long-haul airline aims to increase its share of the business traveller market. Virgin Atlantic s director of corporate comms Greg Dawson told PRWeek Mischief would also focus on making the brand ...

Turkish Airlines appoints Alpaytac to boost global ambitions

with promoting the airline as a world-class, award-winning service, as well as highlighting the firm as offering ...

South Australia on hunt for agency to help boost investment

The brief calls for an agency to raise awareness of South Australia and its capital Adelaide to attract UK businesses, professionals and students, according to documents seen by PRWeek. Agencies will be asked to identify European companies that are planning to do business in Australia and persuade them ...

PRWeek podcast: TripAdvisor case shows why brands must engage

This week, PRWeek looked at the importance of the travel advice website having to pull claims on its UK website that its reviews are by 'real travellers', after being censured by the Advertising Standards Authority. Discussing the issue on this week s PRWeek s podcast were James Brooke, MD ...

 

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