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Sport: Yacht race sails into the mainstream

and The Independent Magazine. Coverage was international and encompassed a wide range of media. RESULTS During ...

Entertainment: Film fans sent on troll-hunting mission

seeking 'troll hunters' ahead of the film's premiere at Edinburgh International Film Festival in June ...

Arts: Exhibition proves to be a masterpiece

Chelsea. For the 2011 event, Focus PR was engaged to create a wide-reaching international PR campaign ... and international editorial in key territories - To increase footfall and generate buzz among the target consumer ... six international journalists to attend the fair: three from the US, one from Brazil, one from Beirut ...

Public Sector: Beko fridge-freezers

. MEASUREMENT AND EVALUATION The campaign generated more than 75 pieces of coverage in international ...

Voluntary sector: Viral drives biker safety awareness

The campaign was featured in local, national and international press, including Motorcycle News, The Oxford ...

CSR: Mums' Wall boosts Hallmark charity

The campaign achieved almost 200 pieces of coverage spanning international, national, regional and trade titles ...

Not-for-Profit - Christian Aid shifts emphasis to Kenya

Christian Aid appointed John Doe to communicate its international conflict work to UK youth...in partnership with international phenomenon Cringe. Diary readers and celebrities such as Henry Holland and Matt ...

Issues & Crisis: Davies comes out to face the media

, international cricketer Steven Davies, as a gay sportsman....Campaign Glad to be Out: Steven Davies Becomes the First Openly Gay International Cricketer Client Centric PR team Frank PR Timescale March 2011 Budget 5,000 Objectives To communicate a positive message regarding Davies' sexuality to protect his career To deter non ...

Not-for-profit: MyFarm boosts National Trust's image

To engage with national and international audiences To target key influencers and get them to contribute ... in Cambridgeshire. National and international journalists, bloggers and Twitter users were encouraged to take part ...

Special Environmental Award: Shock tactics keep whaling ban in place

In 2010, a number of governments represented on the International Whaling Commission supported a

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