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EDITORIAL: Borkowski PR stunt has backfired

The perils of guerrilla marketing are there for all to see following complaints about Borkowski PR's 'We know where you live' campaign on behalf of Amnesty International. The fax would have ended up in the bin in most news-rooms, but to a freelance journalist working from home ...

EDITORIAL: Time for consumer relations review

clients by working with, and if necessary, training internal teams hitherto made fearful of any contact ...

Persil account win for Cairns and Associates

Cairns and Associates has won a David and Goliath-style victory to bag the Persil washing powder account previously held by Shandwick International. The nine-strong firm will now be the agency of record for Persil's two major brands Persil Non Bio and Persil Performance, with effect from 1 ...

INTERNATIONAL: Amway chooses Adamson for Brussels lobbying

BRUSSELS: Adamson BSMG has won a five-way pitch to handle EU public affairs for direct selling company Amway.

INTERNATIONAL: Ogilvy PR in Bulgarian economic reform win

BRUSSELS: Ogilvy PR Worldwide has won a pounds 330,000-fee European Commission contract to persuade Bulgarians of the case for economic reform and to give strategic advice to the Bulgarian government information service.

Saudia puts global PR account up for grabs

of expanding the number of routes it can offer. The airline currently flies to 50 international ...

Diary: Grey’s song sung duo go for Eurovision gold

GCI s sister agency Grey Integrated offers direct marketing, sales promotion, internal comms...GCI s sister agency Grey Integrated offers direct marketing, sales promotion, internal comms and ... song writing? Apparently joint managing directors Nick Spindler and Peter Thompson were on a train heading for a client meeting with Allied Dunbar when they fell into composing mood. After ...

Focus: Handling and Distribution - Achieving effective postal strikes

by air and since 1996 we have had to comply with International Air Transport Association (IATA ...

Air Miles consolidates PR with Rosalyn Palmer

Loyalty Management International and British Airways. BA bought LMI out in 1994. It now has 340 ...

F-H called in as Sitel spreads its Euro net

-Hillard s London office. However more of the agency s international branches may become involved later ...

 

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