, Aviva Insurance, Nestle Lactalis, InBev and Huawei. The consumer and digital teams recently won Sabre ...
Nestle is kicking off a global shake-up of PR agency arrangements, with numerous brands likely...PRWeek has learned that the Swiss-based multinational is undergoing a global pitch for its non-confectionery business.
While Nestle is best known for confectionery - handled in the UK by Frank PR - it also ...
' but not corporate.
As well as Frank, Nestle uses Fishburn Hedges in the UK. Nestle head of corporate media ...
20 Jan 2011
| by Matt Cartmell and David Singleton
The charity's recent targets include Nestle in March 2010 ...
16 Dec 2010
| by Cathy Bussey and Kate Magee
. The dispute between the airline and Unite rumbles on through the year.
Nestle is criticised heavily online ...
's Twitter feed, can help avoid similar embarrassing incidents.
A social media crisis - Nestle, March 2010
What happened?
Greenpeace launched a campaign criticising Nestle for its continued ...
Facebook and Twitter, to criticise the lack of ethical behaviour of the firm.
An employee at Nestle ...
Social media may have democratised the web but they have also presented organisations with a new set of reputational risks. These risks are not just from external sources. What a company's employees say online can also have a damaging effect on a brand.
Nestle discovered this in March when ...
by ongoing engagement and interactivity.
Topping the list outright was Italian oil firm Eni. Notably Nestl ...
tone, said Porter Novelli corporate practice leader Neil Bayley. Think about Toyota, Eurostar, Nestl ...
28 Apr 2010
| by Alec Mattinson
Golden Agri-Resources, the palm oil arm of Sinar Mas, was embroiled in controversy in March concerning Nestle's use of the product . The controversial firm has now enlisted Pelham Bell Pottinger ...
in December 2009. Kraft cancelled a contract in February 2010 Nestle stopped direct trading relations ...
07 Apr 2010
| by David Singleton
Nestle is stepping up a long-running hunt for a heavyweight comms operator to oversee its global...was put on hold as Nestle considered the fallout from its latest PR disaster. Nestle was recently taken ...
was quickly becoming a social media crisis . An insider with close links to Nestle said the firm was now ...
. The source added: 'Nestle may be a blue chip firm but it doesn't want a traditional blue chip comms operator ...
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