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Feature: Product placement - A place for PR?

07 Apr 2011 | by Kate Magee

On 28 February, the appearance of Nestle's coffee machine on ITV's This Morning was the first tangible sign of a major shake-up in commercial TV: Ofcom now allows product placement in programmes made ... behind. It was media agency Mindshare that negotiated the Nestle deal, while advertising agency Mother ...

Cubitt lands Consumer Analyst Group of Europe conference brief

12 Mar 2010 | by Alec Mattinson

, Nestle and Unilever, as well as WPP Group chief executive Sir Martin Sorrell. ...

Anthony Hilton: No bare knuckles in Cadbury fight

13 Jan 2010 | by Anthony Hilton

saying it wants to stay independent and dropping dark hints that Hershey or Nestle might be willing ...

Return of M&A market brings cautious optimism to financial comms

17 Sep 2009 | by Alec Mattinson

that other players, notably Nestle and Hershey's, may get involved. Such a turn of events is likely to lead ...

Anthony Hilton: Duffield nous keeps New Star buoyant

10 Nov 2005 | by Anthony Hilton

of the worst performing UK equity income funds. Who should be nestling at the bottom but New Star UK Strategic

Management: Paying the price of overservicing

01 Apr 2005

, says Nestle UK chief press officer Jayne Bassham. 'There is always some flexibility in a 12-month ...

PRWEEK AWARDS: Gold - The TNS Media IntelligenceTM Award - Consultancy of the Year

01 Nov 2002

with eight new accounts, including npower, BUPA, plus Nestle's Quality Street, Polo Smoothies and Lion Bar ...

City coalition to drive CSR campaign on Burma risks

14 Dec 2001 | by HOLLY WILLIAMS

responding to the campaign. Food and drink giant Nestle this week issued a statement outlining its ...

Swissair calls for FD financial team for crisis comms

22 Jun 2001 | by HOLLY WILLIAMS

Nestle chief financial officer Mario Corti as chairman, posted losses of pounds 1.1bn for 2000. ...

MEDIA - FINANCIAL SERVICES: Money sector ready for seasonal rush - Growing interest in personal finance and greater use of the internet mean opportunities for titles within the sector

15 Sep 2000 | by STEPHEN ARMSTRONG

with sites offering deals and advice. And nestling on the news stands are specialist investment titles ...

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