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Mars account up for review

30 May 2008 | by Kate Magee

global confectionery with a 14.4 per cent market share, ahead of Cadbury with 10.1 per cent and Nestle ...

News Brief: Frank to launch campaign

21 Mar 2008

CONSUMER: Nestle UK is using Frank PR to launch the Blue is Back campaign for its confectionery

News Brief: Sputnik appointed

22 Feb 2008

CONSUMER: Nestle Waters UK has appointed Sputnik Communications to promote its Buxton Natural

Profile: Standing up for McDonald's - Nick Hindle, UK head of corporate affairs, McDonald's

22 Oct 2004 | by Ian Hall

Politics by Marion Nestle and My Trade by the BBC's Andrew Marr. Hindle says one of the projects he has ...

News Analysis: Water PRs dodge the Dasani flak

12 Mar 2004

, according to soft drinks group Strathmore, which markets a bottled water under the same name. Nestle ... of the top six and Nestle owning two. Interestingly, both companies sell their products as competition ... another win for consumer giant, Nestle, which also owns the next bottled brand on the list, Buxton which ...

News Analysis: Unilever exposed as FitzGerald quits

20 Feb 2004 | by Ian Hall

, rival food group Nestle, whose corporate brand is closely associated with its products, Unilever keeps its heritage in the shadows of its brands. 'I don't think it plans to "do a Nestle" and put its ...

Hershey hires Fuel ahead of Reese launch

14 Feb 2003

it was reported that Swiss-based food giant Nestle had offered around £7.5bn for Hershey, although this bid came ...

LETTER FROM AMERICA: Learn lessons from Nestle U-turn on Ethiopian debt

24 Jan 2003 | by PAUL HOLMES, editor of www.holmesreport.com

Nestle's embarrassing U-turn over its Ethiopian debt repayment demands provide valuable PR lessons...Just because you can doesn't mean you should. Yes, food giant Nestle was within its legal rights ... . And when Nestle positioned its insistence on payment in full - the Ethiopian government had offered just ... in the equation. According to a Nestle spokesman: 'In the interest of continued flows of foreign direct ...

Campaign: Nestle sticks to principle of Ethiopia debt

17 Jan 2003 | by Simon Ellery

Client: Nestle PR Team: UK and Swiss-based in-house communication teams Campaign: $6m (£3.7m...Global coffee giant Nestle is claiming $6m (£3.7m) from the Ethiopian government in compensation ... by the cash-strapped Ethiopian government of $1.6m, Nestle demanded the full payment as a 'matter of principle ... . Charity Oxfam heard about Nestle's £6m claim and began a campaign against the company. Objectives ...

NP wins consumer/trade remit for Richmond Foods

10 Jan 2003 | by IAN HALL

Ice-cream maker Richmond Foods - which bought Nestle's entire ice-cream brand portfolio in 2001...for the Nestle brands both before the Richmond acquisition and for the subsequent year and was one of at least ... of Nestle in October 2001, adding brands such as Fab and Rowntree's Fruit Pastill to its portfolio. NP ... to Richmond Foods' new Nestle 'ice-creamery' system. The agency will also promote new ice-cream products ...

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