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the image problems besetting our national games. Andrew Flintoff and his advisers must have prayed for a ... national and global audiences that every player in every match is trying to win, then commercial endorse ... games, the cost will be high. Ian Monk is founder of Ian Monk Associates and was formerly a senior ...
Dozens of nations have spent millions of pounds at World Travel Market this week - the huge...Why? Because their governments realise that even in a stagnant global economy, international tourism remains buoyant and creates millions of jobs. If they can communicate their national 'brands ... to public sector cuts, other economically challenged nations are acutely aware of the need to ramp up comms ...
Is anyone taking bets on the outcome of the current PR spat between the National Lottery...Camelot, provider of the National Lottery, is claiming the moral high ground in seeking to protect its monopoly numbers game by invoking national interest due to the amounts raised for good causes. Camelot's PR centres on claims that the Health Lottery breaches its monopoly as the UK's only national ...
of the English Football Association in this week's podcast, available at www.prweek.com/uk....brand is that the sponsors - such as Nationwide, Umbro, National Express and Carlsberg - have issued ...
New research into the content of national newspapers is provoking indignation among certain editors...national news organisations (yes, the media uses spokespeople too). But for PROs, the findings ... of the UK national media. They underline the fact that our messages and the creative manner in which we can - at our best - deliver them have earned their place on the news and feature schedules of the national news ...
Sovereign wealth funds - the national funds of China, Singapore, and the oil-rich Middle Eastern...They have been plying their trade for years - in this case accumulating surplus from oil sales or exports and reinvesting the money overseas - without anyone paying them much attention. The managers feel no need to explain themselves to anyone other than their investors and business associates ...
Further to your leader ('Lobbying requires its own image makeover,' 2 June), the Association...and legitimacy of lobbying in the UK actually appearing on the front page of a national newspaper ...
the National Lottery, one constant unresolved comms challenge for my client was its jackpot winners....'Show me the winners' is the sensible PR mantra of any prize-driven brand. The National Lottery ... to be viewed as a national institution that munificently benefits myriad good causes. Its dilemma surfaced ... shift in the National Lottery's position that playing is socially responsible fun rather than gambling ...
The image of Madeleine still dominates. Her fate has become a national obsession as the public...back in the bottle will be some trick. Ian Monk is founder of Ian Monk Associates and was formerly ...
Nick Attenborough, MD of Attenborough Associates, on the 'great all-rounder' Richard Prescott.
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