16 Feb 2012
| by John Owens
- MARK HUTCHEON, ASSOCIATE PARTNER, REPUTATIONINC
It is difficult to get the general press to publish ...
by putting forward national heroes who could tell personal stories for each target country, share experiences ...
16 Feb 2012
| by John Owens
-campaign
To build relationships with key stakeholders, getting a minimum of five local 'green' associations backing ...
.
RESULTS
The campaign gained the support of 22 associations including the Department for Energy ...
19 Jan 2012
| by John Owens
national press release and regional stats for local media.
MEASUREMENT AND EVALUATION
More than 20 radio interviews took place on launch day, alongside interviews with national print media, while ...
19 Jan 2012
| by John Owens
formers.
STRATEGY AND PLAN
The campaign engaged with national, regional and specialist media ...
The event generated 230 pieces of coverage, including 26 national articles. MoneySavingExpert.com included ...
19 Apr 2012
| by By Hannah Crown
of the British HIV Association in Birmingham. Senior consultant Laura Chambers and new head of political ...
The Global Alliance, a confederation of the world s major PR and comms management associations and institutions, has launched its 2011/12 Global PR Advocacy Survey, which questioned 280 leaders of industry organisations. The findings revealed that 73% of respondents thought business leaders were the most important ...
19 Jan 2012
| by John Owens
, national, regional and online media. This included The Sun, Daily Mirror, Daily Mail, BBC Breakfast, BBC ...
in every national newspaper to get the word out.
Of course, when lives are at risk, the trick ...
to lower the national blood pressure.
To achieve more than 65,000 product recalls, making Joe Public ...
to be recession proof and continues to buck national trends. ...