22 Sep 2000
Cairns and Associates has won a David and Goliath-style victory to
bag the Persil washing powder ...
.
Cairns and Associates was invited to pitch for the work after it handled
two projects for the Lever ...
,
Loveyourskin.co.uk, and even the national roadshow.'
Managing director Catherine Schram is heading ...
03 Feb 2006
| by Peter Crush
Campaign: Launch of mydm.co.uk
Client: The Direct Marketing Association
PR team: Hotwire PR...In 2004 junk mail was crowned as the nation's biggest consumer gripe by the BBC's current affairs programme Brassed Off Britain. The Direct Marketing Association (DMA) was the direct mail industry's lone ...
the reputation of the association and the image of the direct mail industry at large.
OBJECTIVES
To reverse ...
21 Feb 1997
| by DANNY ROGERS
that are downright bizarre? Danny Rogers
looks at what s turning up in postal trays around the nation....that are downright bizarre? Danny Rogers
looks at what s turning up in postal trays around the nation ...
and courier to national food journalists and radio stations
which held tastings live on air. To add further ...
by air and since 1996 we have had
to comply with International Air Transport Association (IATA ...
05 Sep 1997
| by NICK PURDOM
and make the audience associate the scent of juniper
with Gordon s.
Tactics
Lexis ...
berries. A preview copy of Whoopi Golberg s film,
The Associate, was used as a further incentive ...
advertising and
marketing.
National press coverage included pieces in the Daily Mail ...
17 May 1996
Association
outlined plans to set up a unit to counteract negative publicity about
comprehensive schools. President John Dunford said the association was
looking for a PR professional with experience ...
16 Sep 2005
The National Institute for Health and Clinical Excellence (NICE) is
working with the British Hypertension Society (BHS) to review new data
on the management of hypertension - more commonly known as high blood
pressure. And why now? The results of the Anglo-Scandinavian Cardiac Outcome Trial (ASCOT ...
13 Oct 2000
| by BEN BOLD
and the national Floodline.
The integrated advertising, PR and direct marketing campaign, co ...
coverage and implement a national media campaign for Flood Action Week, in conjunction with Circus ...
last year) to Flood Action Week.
National press and broadcast media were targeted and the strategy ...
19 Apr 1996
affairs at South Wales Electricity
(SWALEC) is to set up his own consultancy Huw Roberts Associates ...
doctors and their prescriptions at The Health and Medical PR
Association (HAMPRA) next month. HAMPRA ...
The Institute of the Motor Industry has hired Tony Ball Associates for a
12-month pounds 100,000 budget ...
28 Feb 1997
Thompson wrote the lyrics. The pair
took their ditty to a business associate at Mcasso Music Productions ...
08 Jun 2001
| by TARA STEVENS
and Plan
Eulogy developed a two-pronged strategy targeting national and, more
importantly, local ...
their own experiences.
Measurement and Evaluation
Radio broadcasts covering national (You ...
.
Stories also ran in many of the national broadsheets including the
Independent on Sunday, The Sunday ...
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