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for the UK's first National Family Week. - Norfolkline, the Maersk-owned cross-channel ferry company, has ...
When Yell delivered its interim profit figures a couple of weeks ago it produced a surprisingly...The values of the stock market, and with it the PR approach of companies, has become inverted. Normally companies play up the good points and down-play those that disappoint. In recent weeks this has changed. Now companies seek to outdo each other with bad news. Thus Yell was followed by Virgin Media ...
Phones4u, part of UK phone company The Caudwell Group, was left without a retained agency two weeks ago when four-year incumbent Brazen PR resigned the account - the agency said it identified a conflict of interest after winning a contract with network operator T-Mobile in July. Phones4u ...
Marketing and advertising firm Adventis this week kicked off a financial comms offensive ahead of a
at the National Gallery, with screens around Trafalgar Square, while the stars were available for interview ... -up. Measurement and Evaluation There was media coverage across the majority of the nationals in January ...
the youngest readership among the nationals.' What do you like about PROs? 'When they get on to things ...
Doggett, who joined late last month, revealed this week that the agency is to be re-named Borkowski Friends, an umbrella name for an agency that will be restructured into six divisions: PR, digital, events, advertising, broadcast production/ design and radio. Doggett, who filled a newly ...
rationalising their teams. But as this week's feature article underlines, experiences are likely to vary ...
Last week's decision by the PRCA to join the Communications Agency Federation (CAF) along with bodies including the Institute of Practitioners in Advertising (IPA) in what has been termed marketing's 'Big Tent', seems the most logical thing in the world to Bruce Haines. The IPA president, who is also ...
, as was underlined at last week's PR Week Awards, they are now once more a headline measure. In recent years awards ...
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