's recent Big Idea challenge, pitching for the NSPCC in a line-up that included a digital agency, a media ...
In the last of four videos being broadcast this week, Publicis Modem's client services director Benoit Cacheux explains why digital agencies are best placed to create the big campaign idea. The videos are part of PRWeek s The Big Idea project run in collaboration with the NSPCC. The project tests how well ...
In the third of four videos being broadcast this week, Lida's MD Mel Cruickshank explains why big ideas are a direct marketing agency's domain. The videos are part of PRWeek s The Big Idea project run in collaboration with the NSPCC. The project tests how well different agencies can respond to a client s need for a ...
In the second of four videos being broadcast this week, Porter-Novelli's associate director Shilpa Saul explains why big ideas are a PR agency's domain. The videos are part of PRWeek s The Big Idea project run in collaboration with the NSPCC. The project tests how well different agencies can respond ...
In the first of four videos being broadcast this week, Mindshare s MD Ita Murphy explains why she thinks a media agency is top of the pile. The videos are part of PRWeek s The Big Idea project run in collaboration with the NSPCC. The project tests how well different agencies can respond to a client s need for a ...
NSPCC director of comms John Grounds explains why he is collaborating with PRWeek to understand...solution. The result is the Big Idea project, run in conjunction with the NSPCC. The charity body has put ... for the business: MindShare, Publicis Modem, Porter-Novelli and Lida. NSPCC director of comms John Grounds ...
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