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GPs reject plans to overhaul PR in NHS

24 May 2012 | by John Owens

Efforts to overhaul the way that PR is handled within the NHS have been thwarted after failing...Plans for a centralised 'hub and spoke' model, revealed by PRWeek (17 June, 2011) were knocked back at the second hurdle by the NHS Commissioning Board Authority. The planned NHS Communications ... that something would need to be in place by April 2013 - when NHS reforms are fully rolled out. He added: 'I ...

The Red Consultancy wins NHS Blood and Transplant brief

19 Apr 2012 | by John Owens

NHS Blood and Transplant has appointed The Red Consultancy as the body voices fears that a year

Healthcare: Health Mandate out to improve IT in NHS

30 Mar 2012 | by Sara Luker

News service EHealth Insider has called in PR support for a campaign to modernise NHS IT systems...The campaign to establish chief clinical information officers in all NHS organisations has been ... in the national programme for IT in the NHS was 'a lack of clinical input'. 'How can you impose IT systems from ... 't.' A 'more flexible, agile future' for NHS IT would mean systems could communicate with each other ...

MHP Health Mandate aims to improve IT in NHS

26 Mar 2012 | by Sara Luker

News service EHealth Insider has called in PR support for a campaign to modernise NHS IT systems...The campaign to establish chief clinical information officers in all NHS organisations has been ... in the national programme for IT in the NHS was a lack of clinical input . How can you impose IT systems from ... t. A more flexible, agile future for NHS IT would mean systems could communicate with each ...

Campaigns: Healthcare - NHS Anglia delivers a clear message

09 Mar 2012 | by John Owens

Campaign: Be Clear on Cancer Client: NHS Anglia Cancer Network PR teams: Grayling/Kindred Timescale: May-September 2011 Budget: £150,000 Grayling was appointed by NHS Anglia Cancer Network ... attendance at, the roadshows. Statistics from an NHS-commissioned survey on cancer awareness were used ...

Healthcare: NHS Anglia delivers a clear message

08 Mar 2012 | by John Owens

Grayling, in partnership with Kindred, was appointed by NHS Anglia Cancer Network to deliver a...Campaign: Be Clear on Cancer Client: NHS Anglia Cancer Network PR teams: Grayling ... raising awareness of, and encouraging attendance at, the roadshows. Statistics from an NHS ... -strapped NHS if a digital destination for the Be Clear on Cancer materials had been developed ...

The politics of the NHS

07 Mar 2012 | by Jamie Holyer, Advocate

Will the Government's message on the NHS change before the next general election?...of the NHS is perilously low. In truth its record is an unenviable one: from the torturous passage ... 's reputation on the NHS before the next election. Aware that voters will place the blame for the NHS' problems ... - and extensive political capital - to restoring public confidence in his party's ability to manage the NHS ...

Rising to the NHS challenge

07 Mar 2012 | by Ruth McEwen & Tamora Langley, Weber Shandwick

, privatisation hit the headlines again, when Labour claimed that up to half of 160,000 NHS beds could be turned ... the NHS is required to make unprecedented savings'. It was an unholy mess, they said. But, despite ... . But this ignores that there has for some time been private provision of NHS services. Still, 'private companies ...

Reputation Survey: NHS reform - NHS reforms in poor health

01 Mar 2012 | by John Owens

As the coalition battles to drive through changes to the NHS, the majority of the public remains...Despite certain coalition gains in trust over the NHS reforms, a deeply sceptical public ... compared with 47 per cent aged 55 or older. Compared with a PRWeek/OnePoll survey on the NHS reforms 12 ... reforms will affect the NHS. Far too much of the Government's comms strategy has been focused ...

Public backs hospital doctors and nurses on NHS reforms

01 Mar 2012 | by Matt Cartmell

necessary to the NHS, despite the Government excluding both groups from talks....This week's reputation survey revealed 20 per cent of the public believed that nurses were best placed to understand necessary NHS changes, while 21 per cent placed the focus on hospital doctors. It was revealed this week that the Royal College of Nursing and the British Medical Association, which represents ...

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