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Hamleys switches from Seventy Seven PR to LightBrigade

and Dublin stores, as well as the company s growing international estate, from the Middle East to India ...

Blue Rubicon launches agency Surname & Surname

the 'middle ground' between creative ideas agencies and strategic powerhouses....in the middle and combine our creativity with our strategic thinking.' The launch comes weeks after Blue ... the retailer connect with upper-middle-class shoppers by promoting its British heritage, as the firm seeks ...

PRWEEK AWARDS 2003: Product & Promotion - Healthcare: OTC/Consumer

Brewer. The campaign captured the media spotlight in the middle of the cough and cold season. Coverage ...

CAMPAIGNS: Eczema tour of UK boosts GSK remedy - Consumer Health

. This was closely followed by the north-east region, with a sales increase of 23 per cent. Around 1 ...

TOP 25 HEALTHCARE PR: PROFILES

Marika Freris explains this impressive performance: 'In the middle of 2001, we won a lot of new business ...

CAMPAIGNS: Publicity Stunt - Glasses firm uses painted models idea

Spectacles are big business in the UK, with optical retail boasting revenues of 2.1bn. Last month, Brave PR won the account for Optical Revolution with a brief to up its profile on the high street in two key areas in East Anglia: Norwich and Colchester. Objectives To encourage footfall into Optical ...

INTERNATIONAL: 141 aids Pfizer in Viagra awareness PR

for the product. Independent firm Nine East oversees PR for Viagra in Thailand, while Ogilvy PR Worldwide looks ...

PROFILE: Ben Hayes, ABPI - Hayes plans success for long-term at ABPI - NHS reform has upped the ante for ABPI public affairs director Ben Hayes

journalist on the Hackney Gazette - 'a murder a week, a murder a day probably' - and other east London papers ...

INTERNATIONAL: Global Round-up - News in brief

BANGKOK: Independent firm Nine East has won its first healthcare client - Pfizer - and has launched a healthcare practice. Nine East will work for Pfizer's Viagra and Lipitor brands. The practice will be headed by former Shandwick Thai corporate group practice head Pongprach Surojnametakul. ...

EDITORIAL: Time for consumer relations review

with a increasing lack of faith in the medical middle man here in the UK, has created an urgency ...

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