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Consumer: Land Rover evokes interest in young

.com and social media. The technology was also used to support City Shapers in their current projects ... The campaign gained more than 2,000 pieces of media coverage, including the Financial Times' How to Spend ...

Trafigura Beheer BV brings in Victora Dix for senior comms role

Victoria Dix is set to join energy trading giant Trafigura Beheer BV as head of media relations....In the newly created role Dix, formerly MD of Cohn Wolfe s Swiss arm, will be responsible for setting the media relations governance and strategy for Trafigura. Replacing her in the role at Cohn Wolfe will be Elaine Carroll. Dix said that her appointment was part of a wider expansion of the in ...

Oil & Gas UK seeks agency to help improve public perceptions

focused on more targeted groups including the Government and media. 'It's very important that people ...

Reputation Survey: Energy providers - Public distrust over energy price cuts

Seventy-nine per cent of consumers do not believe energy prices are cheaper than they were a year ago, the latest survey by PRWeek/OnePoll has revealed. This comes despite price-cut announcements by all of the 'big six' energy firms in the past couple of months, and media stories that these cuts have ...

EEF poaches Sally Sykes from Health & Safety Executive

manufacturing is at the centre of the political and media debate. Having worked in industry, I understand ...

CSR: Scotland assured of a golden future

and the media. MEASUREMENT AND EVALUATION The campaign generated more than 200 pieces of media coverage ... , the team could have added a social media platform to enter into direct dialogue with stakeholders ...

British Poultry Council calls in Hanover for public affairs brief

to helping the BPC embed this message across Westminster and among media audiences. We are looking to help ...

Business: Gender pay gap sparks off debate

was to take an issue that is both sensitive and inflammatory, but regularly covered in the media, and get...and The Independent. In terms of social media, all ambassadors for the campaign were encouraged to promote ...

BP's comms plan hit as Maitland's George Trefgarne turns down global role

to attempt to strengthen BP s relationship with key media and political stakeholders and opinion formers ... influenced by the level of instability in the BP comms function. Andrew Gowers, BP s head of media during Deepwater Horizon, left in November 2010 and Roddy Kennedy, the firm s longstanding media head, retired ...

Social Brands: How to be social

of social media. John Owens reports on proceedings....The world of social media is evolving at a startling pace. To explore this ever-changing landscape ... questions on best practice and the law when using social media - If your brand finds a great photo ... 'campaign map' plotting how every element was connected, with social media at the core. People were ...

 

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