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Sports lifestyle brand Extreme Group seeks agency for lifestyle push

for an agency to work across its entire portfolio. In 2004, the brand hired Frank PR to handle media backlashes ...

PHA Media picked to promote Nicky Clarke hair styling range

PHA Media has been brought in to promote a range of products by world-famous hairdresser Nicky...The agency will be working with Clarke and Pulse Home Products to promote the collection, which includes straighteners, dryers and rollers, following a five-way pitch shoot-out. The brief will cover the entire electrical product collection, promoting the range to a variety of media channels, with a ...

Consumer: Sports bra shows some real panache

and fitness-focused media presence....calendar of media coverage by the specialist press. A national media relations campaign was then put ... professionals. Strategy and plan The media campaign started with an event in Wimbledon for key health ... -to-one meetings with journalists in the following months to help maintain a constant media presence. The social ...

Consumer: Reebok's 3D street art a record-breaker

, the artwork was officially unveiled as the world's largest in front of print and broadcast media on 17 ... and gave the team something to engage consumers and media alike. Secondly, the budget. If one measured ...

Figleaves hires Talk PR for media and consumer drive

Online lingerie retailer Figleaves has brought in Talk PR to help grow the brand's media...for Figleaves to build stronger relations with our media and consumer audiences. Targeted PR activity ... their strategic objectives for the business, seamlessly integrating a core press office function with social media ...

Luxury clothing label Beulah brings in Rain Communications

The independent agency, which counts John Lewis and Avon among its clients, will develop a fashion media-focused strategy to boost stockist enquiries and online sales, while also assisting with the brand s autumn launch. The account will be headed by associate director Fiona O Rorke, who reports to Beulah ...

Bench hires Canoe as UK consumer PR agency

Fashion label Bench has hired Canoe as its UK PR agency to 're-educate media' about its brand...as young people who take inspiration from urban culture, music and media. Canoe will be handling all ... audience and how they interact with urban culture, music and media. As part of a new brand definition ... and re-educate media on the Bench brand. Bench have tasked Canoe with bridging the gap between ...

Sailing and equestrian brand Musto brings in Frank PR

in the Olympic and Paralympic classes). Brand founder Keith Musto won a silver media for Great Britain ...

London Fashion Week: Followers of fashion

spotted. THE OPPORTUNITIES Media coverage of the six-day event is constant and frenetic, so ... two weeks before New York so that the UK media have time to take notice before they head across ... smile and show them to their seats.' Do not focus solely on traditional media brands. In fashion ...

Hush Puppies appoints Coffin on Cake PR to launch men's footwear range

media, product placement, digital and print media, consumer, trade, and media events throughout ... communication strategies, covering print, digital and social media, and most importantly that could ...

 

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