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Lessons from The GREAT Campaign

, media, sectors and locations. Other parts of the public sector, and those responsible for improving ...

Ian Monk: Mandelson shines a light on spin

Lord Leveson's inquiry into media ethics provides more dark insights into the interface between...from the media at the irony of the statement, coming from the man whose spin they blame for the death ... - or any clients - depend on the media to get their message across. Not so much a deal, more a way of life ... wrecked. The losers, Mandelson rightly indicated, were the voters who had to depend on the media ...

Danny Rogers: Maude's comms plan may be too austere

the Government to tap into smaller agency and social media nous. And Grey has done a good job in addressing ... . But such are the budgetary restrictions - and media pressure on government initiatives (last weekend's Sunday Times ran a ...

John Shewell: Focus Beyond Reputation

the three inter-related parts of citizen, public services and innovation. To do this, we need to create ...

Anthony Hilton: Tesco loses out in likeability stakes

One has to be struck by the contrasting treatment of Tesco and Sainsbury's in recent weeks in the media and the markets. The appointment last year of Philip Clarke as chief executive of Tesco coincided ... . Supermarket leaders used to be high profile characters who made an effort to engage with the media, markets ...

George Eustice: We must prepare for euro break-up

There is currently no crisis more pressing than the eurozone and media handling is made more complicated given that anything said has an impact on jittery markets. The euro was always a bad idea. That it happened at all was a triumph of political belligerence over economic reason. The governments of most EU ...

Danny Rogers: An intriguing future awaits Bell Pottinger

media opprobrium. But one also sees crucial strengths within the new outfit. Bell is a shrewd ...

Post-poll lessons to be learnt for public sector PRs

in relation to the public s apparent appetite for constitutional change. Last year s alternative vote ...

Ian Monk: Olympic team is beating the odds

noises in the media....Through superb use of new and social media, the Olympic comms team has built up a fan base ... print, online and broadcast media retain their objective focus. They highlight the fact that the home ... is integral to the British psyche and is reflected in the media we choose to consume. They must also accept ...

Danny Rogers: Conscience is vital for PR professionals

, a story that alerted global media and Amnesty International. The fact is controversy and crises ... of a distant foreign government. The media which tend to view PR as an inherently sinister force ...

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