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Consumer/Travel - CrossCountry relies on horse power

28 Apr 2010 | by Cathy Wallace

Client: CrossCountry trains PR team: In-house and McCann Erickson (Manchester) Timescale: February-March 2010 Budget: 10,000 Every year, CrossCountry trains carry thousands of racegoers ... Patrick's Day. CrossCountry wanted McCann Erickson to help increase passenger numbers and raise awareness ...

Voluntary sector: Ember Inns asks people to drink pink

09 Sep 2009 | by Cathy Wallace

. McCann Erickson created Drink Pink to help increase Ember's community presence. Between 2006 and 2008...Campaign Drink Pink Client Ember Inns PR team McCann Erickson Birmingham Timescale May ... climate. To mark Ember Inns' tenth birthday McCann Erickson wanted to refresh media and consumer interest ... level. McCann Erickson put together a series of teaser emails to target national, online and regional ...

 

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