10 Feb 2012
| by Alec Mattinson
international capital markets and related City PR agencies, though there remain few signs the effect.... Despite this flurry of excitement, observers noted that the more general
prospects for capital markets ...
to float a new vehicle on the
London stock market. However, new listing interest continues to emanate from emerging
markets. One January process saw key City agencies in London pitching for the
$3bn IPO ...
02 Feb 2012
| by Kate Magee
The changes are being promoted through an ad campaign on the London Underground and a major point-of-sale campaign. 'There is a big marketing push around the redesign, because it is the first in seven years,' editor Deborah Joseph told PRWeek.
This new format provides a range of opportunities for PR ...
17 Jan 2012
| by Luke Johnson, Risk Capital Partners
recognition for innovation.
Businesses must carefully manage the marketing and communication of their brands, otherwise they run the risk of their investment being overlooked by the market and customers ...
-door Insight beat Toyota's Prius to the market as an affordable hybrid by a full year.
However, Toyota ...
17 Jan 2012
| by Nick Folland, Kingfisher
. Market leadership and sustainability leadership are not mutually exclusive.
We are one of the world's largest home improvement retailers, with operations spanning eight countries, from established market-leading brands such as B Q in the UK and Castorama in France, to fast-growing businesses in emerging markets ...
17 Jan 2012
| by Rahul Kadavakolu, Wipro
changes. Technology will have a key role in governments and markets fulfilling their potential ...
business better.
Rahul Kadavakolu is head of international field marketing global branding at Wipro ...
17 Jan 2012
| by Ravi Mattu, Financial Times
, disruption, creativity, marketing, design, comms, retail - every conversation about how to do it well ends up ...
the second largest firm in the world by market capitalisation, Apple's current board of directors - eight ...
17 Jan 2012
| by Malcolm Gooderham, TLG
dispelling a few myths. First, Thought Leadership status does not inevitably follow from being a market ...
of fashion - and business.
Thought Leaders do not go out of business, they become market leaders ...
17 Jan 2012
| by Jonathan Walsh, TLG
relatively lowly 33.
Expanding markets
Similarly, in 2008, BP - still reaping the benefit of its ...
markets, notably Russia, Brazil and Turkey. Our work in these markets will enable TLG to understand ...
17 Jan 2012
| by Richard Mound, IBM
unveiled a prototype for the world's first mass-market 'racetrack' computer chip. This will have hard ...
17 Jan 2012
| by Dominic Schofield, Korn/Ferry International
organisations stop behaving like Thought Leaders, their brand reputation and market leadership is in jeopardy. A ...