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Expedia hires Fleishman-Hillard after European consolidation review

to consolidate its agencies in these four markets as it aims for more consistent and impactful communications ... in each market. We also wanted an agency with a proven track record of managing pan-European campaigns. The agency will be charged with providing guidance and support for multi-market campaigns. Fleishman ...

Digital: Nomophobia drives SecurEnvoy sales

Marketing Timescale: February 2012 Budget: 1,000 Objectives To supplement already strong ... big player in the market To generate conversations around 'nomophobia' online and drive traffic ... their feelings towards their mobile phone and how they felt if they lost it. This research showed that 66 per ...

Food & Drink: Take your hat off to Benito's tweet deal

audience as young professionals working in creative industries such as advertising, PR, marketing and media ... as marketing trade titles. Meanwhile, as the campaign progressed, burritos were delivered to the breakfast ...

Media ignore bulk of research reports, finds TLG

A TLG-led audit of 269 research reports produced by the UK's top lawyers, accountants, banks and insurers found that 73 per cent failed to generate coverage in the UK's most influential media ... sufficiently transparent about the research process); opinion (clarity and conviction in analysis ...

GPs reject plans to overhaul PR in NHS

. These hubs would then have provided additional back-up in areas such as marketing, digital and media ... and director of Health Communications Research, was more supportive of the plans. However, he warned ...

Danny Rogers: Maude's comms plan may be too austere

clothed in the latest marketing speak. ...

Top 50 Digital Consultancies

and externally: 'Rather than being seen as something to be dealt with by marketing teams and management ... , but that they were often more traditional in their approach - perhaps a symptom of the restrictions on marketing ... seen an explosion of growth in multi-market clients showing interest. He points out this is work ...

Robin Grant: A man on a digital mission

great job at marketing We Are Social and making a name for himself by not shying away from ...

Taking on the challenge

step by helping clients enter the market of ideas. At Portland we were delighted to add James O ...

Ryder Cup appoints Grayling to handle international comms

, the programme will also include a focus on the French market to pave the way for the 2018 event at Le Golf ...

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