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INTERNATIONAL: B-M wins Latin remit for Aventis Pharma

market, and placing it in the number-one slot in Latin America with a market share of 5.7 per cent ... . Marco Falcao, director of corporate communications for Aventis in Latin America, said B-M was chosen ... in the Latin American region. The two firms are in the final stages of negotiating a three ...

TOP 50: HEALTHCARE PR CONSULTANCIES - An industry in perfect health.

helped Complete Pharma increase its international work and an office was opened in Miami to cover Latin America. 25 Ruder Finn UK pounds 548,422 Our main area of growth was corporate ...

INTERNATIONAL: Cohn & Wolfe wins Allegra US and e-business remits

for the US business against Burson-Marsteller, which was chosen as Aventis's agency of record in the Latin ...

INTERNATIONAL: FDA to probe Shandwick and Schering-Plough

of America (PRSA) code state that failure to disclose sponsors and interests consitutes ethical violation ...

CP PR rises to the problem of male impotence

for implementation in key markets in Europe, Australia, New Zealand and South America. Known as MUSE ...

Cohn & Wolfe wins Roche drug for heart problems

Pharmaceutical giant Roche has appointed Cohn & Wolfe to handle PR for a drug to tackle heart problems. The agency has won two separate pitches, gaining the worldwide account, excluding North America, and also the UK account, to promote Carvedilol. The newly-created UK account was awarded ...

WHAT THE MEDIA SAY: Cipro supply taxes the US Government

, to the US Government in the wake of the recent anthrax attacks in America soon saw the headlines turning ...

ANALYSIS: MERGERS; Novartis treads the PR path for drugs merger

from the Latin for new skills. The thinking here is that a fresh name will help employees set aside ...

CAMPAIGNS: Local Government PR - Dundee builds on biotechnology

, Europe and North America, to encourage people to ask for more information. The recently ...

NEWS: STOP PRESS

York branch, the programme will role out across Europe, America and Asia Pacific. At least three ...

 

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