Search results for Latin America

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Zurich calls £100m global ad review

24 May 2012 | by Anne Cassidy

The pitch is thought to have been called by the company s headquarters in Switzerland. Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ...

The Advocates - China bolsters Pernod Ricard's drinks cabinet

24 May 2012 | by John Tylee

, the group has a good balance of business between the Americas, Europe and Asia, meaning ...

My Media Week: Charles Courtier

23 May 2012 | by Mike Fletcher

America, Asia Pacific and Latin America and Europe. After a sandwich lunch, I meet with our newest ...

Luxottica holds pitch for global media account

17 May 2012 | by Maisie McCabe

It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements. Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...

Do agencies require a creative code?

17 May 2012

Australia, China and South America that makes you wonder what the people who produced it were thinking of ...

Cocaine Unwrapped 'you can't ignore what's under your nose' by Leo Burnett

16 May 2012

The objective is to raise awareness among the British public of how cocaine consumption in the UK has been damaging South America. The work was created by Guy Moore and Tony Malcolm, and directed by Stink s Tomek Baginski and Rohan Blair-Mangat. ...

Nike marketing boss attacks 'institutionally analogue' businesses

14 May 2012 | by Nicola Clark

across the globe through his roles in EMEA, the Americas and, currently, at its global headquarters ...

FTI Consulting's strategic comms arm sees 2.9% first quarter revenue decline

09 May 2012 | by Alec Mattinson

lower. However, project and retainer revenues in Latin America grew. Adjusted EBITDA for the division ...

WPP lands global Bank of America ad and branding account

04 May 2012 | by Daniel Farey-Jones

WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America...The team will handle Bank of America's overall brand positioning, as well as branding ... . Bank of America spends the bulk of its estimated $2bn outlay on marketing in its home country. BBDO ... assignments", according to Bank of America. Publicis Group media agency Starcom USA will continue to handle ...

Rosetta Stone brings in Bottle PR for London campaign

04 May 2012 | by John Owens

The brief was won following a competitive pitch and will run until August, with the agency team reporting to Katharina Schaden, Rosetta Stone PR manager for Europe. Covering 30 different languages in more than 150 countries, the America-based language software company was launched in 1992 ...

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