Search results for Latin America

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Laurence Green: Fast-food nation shows a healthy appetite for product

01 Sep 2011 | by Laurence Green

's a "wiener war" that could impact America's famously and instinctively comparative advertising diet ...

Easterbrook quits McDonald's for Pizza Express

17 Aug 2011 | by Loulla-Mae Eleftheriou-Smith

of McDonalds Canada and Latin America. He will oversee McDonald s procurement of food, packaging ...

Burger King calls £12m UK agency review

14 Apr 2011 | by Matt Williams

for handling the company s UK advertising as well as its work in North America. After Burger King split ...

Franco is latest marketer to exit BK

02 Mar 2011 | by John Reynolds

innovation. Steve Wiborg, executive vice-president and president of North America, will take on a bigger ...

Dogs beat Darth Vader in Super Bowl ad ratings

07 Feb 2011 | by Daniel Farey-Jones

Spots for Bud Light by DDB and Doritos by Goodby Silverstein were America's favourite ads during

Profile: Putting love on the menu at PizzaExpress

01 Dec 2010 | by John Reynolds

when I had children. I had been flying around Europe and Latin America for years, so the time felt ... . INSIDE WORK 1990-2008: Varied marketing roles including marketer on Peperami, rising to Latin America ...

Helen Edwards on Branding: Xerox means business

13 Oct 2010 | by Helen Edwards

Xerox wants to sell you accounting services. Xerox wants to sell you accounting services. You can see the challenge faced by Ursula Burns, one of corporate America's most talked-about chief executives, in her mission to turn the Connecticut-based giant into an upstream business-services provider ...

UK adspend returns to double digit growth

12 Oct 2010 | by Katherine Levy

.6%). In the first half of 2010, Latin America and the Middle East and Africa recorded the largest increases year ...

Dead burger man used in ad targeting McDonald's

15 Sep 2010 | by Staff

town in America. The first episode aired on Monday and saw Oliver struggle to convince locals ...

Marketing's Power 100

26 May 2010 | by Nicola Clark

Marketing's annual list of the 100 most influential people in the industry is the definitive guide to who calls the shots.

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