Search results for Latin America

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Mindshare retains Unilever media buying in the US

Eastern Europe, China, Hong Kong and Taiwan, while IPG Mediabrands' Initiative has Latin America ...

Zurich calls £100m global ad review

The pitch is thought to have been called by the company s headquarters in Switzerland. Publicis Worldwide currently handles the brand s advertising in key markets, including Europe, North America and Asia. Zurich, which spends 4 million in the UK, according to Nielsen figures, consolidated its advertising ...

My Media Week: Charles Courtier

America, Asia Pacific and Latin America and Europe. After a sandwich lunch, I meet with our newest ...

Luxottica holds pitch for global media account

It is understood that Luxottica would like to hire a single global agency but could appoint a roster of agencies if one shop is not able to meet all its business requirements. Luxottica currently works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ...

Cocaine Unwrapped 'you can't ignore what's under your nose' by Leo Burnett

The objective is to raise awareness among the British public of how cocaine consumption in the UK has been damaging South America. The work was created by Guy Moore and Tony Malcolm, and directed by Stink s Tomek Baginski and Rohan Blair-Mangat. ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

-2008) - Executive vice-president and zone director for the Americas, Nestle (2008) - Executive director ...

WPP lands global Bank of America ad and branding account

WPP has won out against BBDO in a global advertising and branding pitch for the Bank of America...The team will handle Bank of America's overall brand positioning, as well as branding ... . Bank of America spends the bulk of its estimated $2bn outlay on marketing in its home country. BBDO ... assignments", according to Bank of America. Publicis Group media agency Starcom USA will continue to handle ...

Rosetta Stone brings in Bottle PR for London campaign

The brief was won following a competitive pitch and will run until August, with the agency team reporting to Katharina Schaden, Rosetta Stone PR manager for Europe. Covering 30 different languages in more than 150 countries, the America-based language software company was launched in 1992 ...

Jon Wilkins: We need to take a 360-degree view of new media terrain

Since then, I've started four agencies, six divisions in new specialist areas, lived in Asia-Pacific and America, and now I'm coming back as the chairman of the event, which is obviously a great honour. The only reason to tell you this is that if someone had told me that I'd do all of this stuff in the next ...

Orb Communications Group

extended our truly global network partnership with affiliates across Europe and North America, Latin America and India to augment our own company in China. What was your agency s high point of 2011 ...

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