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Food & Drink: Take your hat off to Benito's tweet deal

it was to win burrito meals. These tweets effectively 'steered', in real time, a food delivery car (Day ...

Fighting the 'will of the web'

' are strong. The food and drink sector is a high-profile example of this approach. Over the past few years, a sea change has occurred in the industry thanks to the rise of the slow food movement and concerns about nutrition, food safety and the economy. The relatively level playing field for communicating about ...

Making favourable decisions

food store or industrial plant near someone's home will stir feelings. In the age of the coalition ... . Councillors approved the scheme despite the vehemence of their officers. Another was a large food store ...

Client view: Adopting a new approach

in the streets and begging for food. 'We've been placing children with families for 100 years,' says Darbari ...

Healthcare: On the agenda - Stores promote junk food at tills

report called Checkouts Checked Out by the Children's Food Campaign. About the report The report ... and shaming Asda, Morrisons and Iceland, which display junk food on four out of five checkouts. Recommendations It was recommended supermarkets should remove junk food from tills, that the Advertising ...

Flack's Week: 27 April

promote its awards recognising food and fashion brands' positive ethical practices. Smurfs ...

Food & drink: Jack Daniel's creates dramatic buzz

Stir PR was asked to drive sales of Jack Daniel's Single Barrel whiskey, pushing the message that each barrel has its own distinct taste. It also needed to create enough buzz to persuade Waitrose to stock the product in the run-up to Christmas.

Reputation Survey: Supermarkets - Tesco needs to come up with the goods

went in-store to shop, because they wanted to see the quality of the food they were buying ... food may be a wise move. INDEPENDENTS SUFFER 77% of respondents thought supermarkets took ...

Whitehouse Consultancy appointed to fight VAT on sports drinks

. Members of the Alliance include Consumers for Health Choice, MaxiMuscle, CLF, the National Food ...

City & Corporate: The Week in the City

He is being replaced by Oliver Pawle, chairman of Korn/Ferry Whitehead Mann's board services practice, who will become non-executive global chairman of FTI's strategic comms practice from April. Food Freshness Technology has hired College Hill's corporate team to manage the wider launch of its ...

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