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Environment : Jordans' 'ten per cent' boost for wildlife

Jordans Cereals demands that its grain suppliers dedicate ten per cent of their farmland...Campaign: Jordans 10% Challenge Client: Jordans Cereals PR team: Wild Card Timescale ... To promote a greater understanding of Jordans' environmental credentials To generate 40 pieces ... to Jordans' website increased by 22 per cent in October-December 2011, compared with the same period in 2010. ...

Jordans & Ryvita Company hands Ryvita brief to Wild Card

Wild Card has been appointed by the Jordans & Ryvita Company to handle consumer and trade public...The new appointment was made without a competitive pitch and follows the agency s work for Jordans Cereals, won in 2009. PR activity will focus initially on summer and autumn with further support on seasonal eating occasions. The team will also roll out plans for the rest of the year, reinforcing ...

Ex Burson-Marsteller UK boss Jonathan Jordan resurfaces with new agency

Former Burson-Marsteller UK CEO Jonathan Jordan has founded a new strategic comms consultancy...Jordan, who quit B-M at the end of 2009 after six years, has joined forces with another B-M veteran, Vanessa Colomar. He told PRWeek that the new outfit will opt for a more strategic focus, in contrast to the tactical approach favoured by political communicators. Jordan said: There is a need ...

Campaigns: Environment - Jordans campaign creates a real buzz

Campaign: The Big Buzz Client: Jordans Cereals PR team: Wild Card Timescale: April-October 2009 Budget: £25,000 The Big Buzz campaign was spearheaded by Jordans and aimed to raise ... - To raise awareness of The Big Buzz campaign - To promote Jordan's Conservation Grade scheme To drive ...

Jordan plans own agency

Burson-Marsteller UK CEO Jonathan Jordan is planning to launch a strategic communications agency...As revealed on prweek.com (12 January), Jordan is leaving the agency after seven years. B-M has lined up former Labour Party general secretary Matt Carter to take over the top UK role. Carter left ... venture, Jordan said it would 'help organisations respond to changes in industry with new methodologies ...

Jonathan Jordan quits Burson-Marsteller to set up PR shop

Burson-Marsteller's longstanding UK CEO Jonathan Jordan is leaving the firm to launch his own PR...Jordan will leave B-M at the end of February after seven years at the agency. He will be succeeded by Matt Carter, co-founder of Penn Schoen Berland Associates (PSB). Carter is also a former ... and will continue to serve as its EMEA chairman. Jordan joined B-M in April 2003 from Fleishman-Hillard, where ...

Public 'disenchanted' with Jordan despite jungle appearance, says Max Clifford

Price, aka Jordan, left the jungle last night after the public voted for her to do the bushtucker trials every night since she arrived. Speaking to PRWeek, Clifford said: It was not a good move for her to go in there. It would only have been good if it had improved her popularity but it has not ...

Bounty to sponsor Jordan award scheme with Frank PR support

This is the competition's eighth year, and previous winners have included Katie Price (Jordan), Kerry Katona and Ulrika Johnsson. Bounty s marketing director Faye Mingo said that her site would be hosting the public voting for the competition as well as mobilising its 2.5 millions members to vote ...

Charity PR expert condemns Asda for dropping Jordan from breast cancer campaign

A senior charity PR expert has slammed Asda for dropping former glamour model Jordan from its...Jordan, also known as Katie Price, had been used to mark the 12th anniversary of the retailer's Tickled Pink campaign. The retailer moved to quell anger among cancer victims who reacted to comments she ... its supporters and so must make swift action.' But he added: But by dropping Jordan they have risked ...

Peter Andre goes to war with Daily Star over Jordan 'drunken slapper' story

with wife Katie Price, aka Jordan - as claimed in the paper. The statement also said that Andre did ...

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