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Anthony Hilton: Why the customer is not always right

Generally, the more familiar people are with a business the better they like it. Now MORI has come up with a new twist. Some of the City's bright new hedge fund investors have decided there is a link between customer satisfaction and subsequent share price movements. To test this, MORI has ...

Healthcare: Doctors favour journals above reps for med info

Doctors across all specialities rated journals above medical education and the internet/CD-ROMs, according to the Hospital Readership Survey 2005. The poll revealed that on average senior doctors read two general weekly journals and just over two publications related to their speciality. More than ...

US IPR to research comms 'science'

GAINESVILLE, FL: The Institute for Public Relations, an independent research organisation based

Salary Survey: Industry on the rise

, which show that half of senior account executives now receive a performance-related bonus, double ... %, Petrol or business mileage allowance 25%, Performance-related bonus 25%, Private health plan 25 ... 33%, Performance-related bonus 63%, Private health plan 67%, Flexible working 44%, Profit share 22 ...

Market Research: Pick of the polls

it's important to cover subjects people can relate to individually.' As a result, CHA has created ...

Opinion: Leader - Lessons to be learnt from agency data

on their PR skills, David Beckham this week delivered his latest media relations masterclass. In The Daily ...

 

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