Orange asks JCPR to refresh brand
09 Sep 2005 | by Ian Hall
Mobile phone giant Orange has called in Jackie Cooper PR to help revitalise its brand comms.
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LOS ANGELES/LONDON: US celebrity publicity firm PMK/HBH, which represents stars such as Kate Winslet and Johnny Depp, is set to open a London office.
Mobile phone giant Orange has called in Jackie Cooper PR to help revitalise its brand comms.
NEW YORK/LONDON: London creative agencies The Fish Can Sing and Cake are handling global and UK launch events for ROKR, Motorola's Apple-backed, iTunes-enabled mobile.
Video mobile network 3 is creating an agency roster for UK project work to promote its brand to consumers.
DUBLIN: Mobile services firm O2 has completed a PR agency overhaul in the Republic of Ireland, doubling its number of retained agencies from two to four.
O2 head of comms Glenn Manoff is busy formulating PR for the year ahead
Telecoms giant BT has drafted in former Brodeur Worldwide client services director Ellen Ferrara to spearhead a PR blitz for its Major Business division.
Mobile services firm O2 is on the verge of appointing a consumer and brand PR head to replace former incumbent Dave Massey.
Client: 3 PR Team: In-house and Joe Public Relations on consumer PR, Blue Rubicon on strategic PR Campaign: Launch of new 3G handsets Timescale: Two-and-a-half years Budget: Outside contracts believed to be over 100,000
Client: BT social policy unit PR Team: Sinclair Mason and Comic Relief press team Campaign: Illuminating the BT Tower red for Red Nose Day Timescale: December 2002 - February 2003 Budget: 68,000