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Consumer PR: Targeting the next generation

02 Jul 2004

of celebrity to help communicate broader health messages within a PR campaign. 'Celebrities always have to look ...

INTERNATIONAL: CAPRI wins £1.1m food deficiency job

27 Sep 2002 | by GISELLE MILITANTE

, wholesalers and retailers, health workers and educators, the media, legislators, local government units ...

EDITORIAL: DoH takes external PR by the reins

08 Feb 2002

the Department of Health. This week sees the DoH take charge of its own destiny, by turning its back ... areas such as mental health awareness, teenage pregnancies and cigarette smoking. Campaigns will be aimed both at the public and hard-pressed health workers. The move coincides with the culmination ...

EDITORIAL: PR confidence is what is at stake

31 Aug 2001

Sir Martin Sorrell's grim pronouncements on the health of the marketing services sector last week will no doubt have sent a shiver down many a PRO's spine. But while the results for WPP's PR ... flexibility required to ensure the health of the industry, in both the short and long-term. ...

EDITORIAL: PR confidence is what is at stake

31 Aug 2001

Sir Martin Sorrell's grim pronouncements on the health of the marketing services sector last week will no doubt have sent a shiver down many a PRO's spine. But while the results for WPP's PR ... flexibility required to ensure the health of the industry, in both the short and long-term. ...

INTERNATIONAL: Ogilvy PR Worldwide wins HIV vaccine research task

29 Jun 2001 | by HOLLY WILLIAMS

of Allergy and Infectious Diseases (NIAD), which is part of the National Institutes of Health, awarded ... . The account is led by Ogilvy global health and medical practice co-director Tom Beall, who will report ...

Media Reach wins DoH anti-smoking Asian campaign

02 Mar 2001

The Department of Health has appointed Media Reach Advertising to handle an anti-smoking campaign targeted at the Asian community. The agency, which specialises in targeting ethnic ... , Health First, in which the agency targeted the Afro-Caribbean community. ...

CAMPAIGNS: Product Launch - Micro scoot becomes a must-have

26 Jan 2001 | by TARA STEVENS

, Family Circle, Women's Health and Slimmer - picked up on the Micro-fitness story. The Micro ...

CPN set to handle consumer PR for Ribena brands

05 Jan 2001

. It will also promote the so-called health benefits of Ribena Original to a target audience of 18 to 30-year ...

ASA selects new head of comms

13 Oct 2000 | by MICHELE WITTHAUS

communications manager at Mentality, a mental health charity which he helped to set up. Prior to that, he was senior press and PR officer for the Health Education Authority. His predecessor at the ASA was Chris ...

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