15 Nov 2011
Who we are...
www.manbitesdog.com
Man Bites Dog HQ, Moore House, 13 Black Lion Street, Brighton Hove, BN1 1ND
Man Bites Dog London, Berkeley Square House, Berkeley Square, London, W1J 6BD ...
located in the heart of Brighton s Lanes and a stone s throw from the beach. The new dog house combines ...
11 Oct 2011
| by Stephen Noakes, Halifax
Stimulating debate is at the heart of a campaign to encourage people on to the housing ladder....of the housing market'. It might feel like a cliche, but it harbours a profound truth: one first-time buyer climbing on the housing ladder will, on average, enable three or four other house moves. It will come ...
to us.
We set out to use PR to inform a marketing response to these issues. We began our research ...
11 Oct 2011
| by Fiona Joyce, Blue Rubicon
-centric lens to find a compelling insight and overarching strategy. Not simply a PR-led solution. This requires ...
long way in our first decade to achieve this - changing the way PR is used and redefining its value ...
to brainstorms and simply create inspiration and shared knowledge. We have open-house drop-in sessions ...
11 Oct 2011
| by Will Orr, British Gas
advertising (CHI), media buying (Carat), direct response (Ogilvy), social media (Outside Line) and PR ...
-the-line advertising and marketing campaigns, developing those that incorporate social media and PR activities ...
engagement to create depth of understanding.
PR is crucial if we are to understand how best to engage ...
11 Oct 2011
| by Gordon Tempest-Hay, Blue Rubicon
side for PR to sit in the comms department. Public affairs is in the government and/or legal affairs ...
specialise in a particular channel then sub-divide that channel further. PR is sub-divided into corporate ...
marcoms industry, notably PR, is channel-driven, not audienceor client-led. At Blue Rubicon we have never ...
11 Oct 2011
of the planning then comes down to tailored and ongoing research. PR is increasingly recognised as the glue within ...
channels to reach a single audience with one voice. Yet PR often ploughs a lonely furrow, divorced from ...
11 Oct 2011
| by Marco Forato, Unum
collateral, a little trade advertising and PR, all reinforced by events and conferences. Never TV, never ...
first consumer-facing integrated campaign with PR outreach to raise awareness and understanding. As our ...
manage our key agencies - advertising, media buyers, PR and public affairs. We operate as a cross ...
11 Oct 2011
| by Liz Bales, Industry Trust
time. Compelling listening.
Trusted advocates
PR played a central, supporting role in this ...
created a wealth of positive PR opportunities to amplify the core message. Hundreds of the audiovisual ...
disciplines changed in the past two years?
PR has remained the central discipline, driving the strategy ...
11 Oct 2011
| by Michelle Mitchell, Age UK
, policy analysis, message development and testing, public affairs, campaigns, PR and social media all play ...
11 Oct 2011
| by Clare Harbord, Heathrow Airport
businesses like marketing, PR and advertising are not alone in relying on face-to-face meetings to close ...
to remove filters
