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The healthcare sector remained largely buoyant in the face of significant changes to the industry...of the factors shaping the healthcare agenda in the past 12 months. As the industry explored ways to get to grips with the challenges, the sector remained resilient. The top of the 2011 healthcare league table remained largely ... change in the top five results from the absence of FD Healthcare, which declined to post figures ...
Cardiff University professor Julie Williams' research uncovered five new genes, helping pinpoint what is going wrong in the brains of Alzheimer's sufferers. The university's PR team wanted to secure worldwide coverage of her findings.
Campaign: Vegetative state research
. The campaign positioned Bupa as a healthcare partner to consumers rather than a service provider....the external campaign before launch To explain to staff what the phrase 'healthcare partner' meant ... campaigns, showing how they were already 'healthcare partners' for customers. Employees were asked ...
Campaign: Not so Little Britain
The Kleenex PR calendar is driven by two key seasons - cold and flu in the winter, and hay fever in the spring and summer.
A YouGov survey showed 32 per cent of people were aware that eating processed meat could increase the risk of bowel cancer.
Campaign: Tinnitus Awareness Week
Opinion: Carole North, director, 90TEN Healthcare It is easy to give the public information and hope ...
Bayer Healthcare launched Sativex, the first cannabis-based medicine, in the UK in June 2010...Campaign Sativex launch Client Bayer Healthcare PR team Liberation Communications Timescale May 2010 Budget Less than 100,000 This was the first medication to alleviate such symptoms to enter the market for many years, so expectations were high among MS sufferers, the medical industry ...
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