Media Analysis: PROs set sights on Metro's million
29 Oct 2004
's not suitable for more complex stories, such as for healthcare products where you don't want to give people half ...
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News Analysis: Public bodies wake up to FOI dawn
14 Jan 2005
. Bob Schofield, managing director at healthcare specialist Atlas Media Group, agrees: 'The state ... the pending act. It also advertised in healthcare titles, sent direct mail shots to health authority chief ...
News Analysis: Judgement day for Big Pharma
07 Jan 2005
Richard Horton and Mike Paling, MD of healthcare advertising firm Paling Walters. The ongoing select ...
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