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Ethical Healthcare: Under the microscope

05 Aug 2005

-regulation' there are 'isolated incidents of bad practice'. Fleishman-Hillard UK healthcare head Michael Smeeth agrees, saying ... Sclerosis Society complained that websites funded by Biogen and Schering Healthcare implied that patient ... of support Reflecting on the incident, Jo Spink - MD of the now-rebranded Spink Consumer Healthcare - says ...

Healthcare: Sanofi-Aventis in comms revamp

18 Feb 2005

PARIS: Sanofi-Aventis this week confirmed a string of senior appointments in its global comms operation, created as a result of the merger of Sanofi-Synthelabo and Aventis last year.

Healthcare: Biss Lancaster to promote Senokot

18 Feb 2005

Reckitt Benckiser (RB) has hired Euro RSCG Biss Lancaster to promote its range of Senokot constipation relief products.

Healthcare: Publicis snaps up Spanish agency

22 Jul 2005

MADRID/BARCELONA: Publicis has acquired Spanish healthcare marcoms outfit Pharmaconsult Healthcare...The Publicis Healthcare Communications Group (PHCG) held a one-fifth share ownership of the firm, billed as Spain's largest health agency, for 12 years and has now acquired the remaining 80 per cent in a 'multi-million-pound' deal. PHCG's only other presence in the country is via Madrid's ACH y Asociados ...

Healthcare: Ex-Pfizer chief in Four Gritti move

15 Jul 2005

in an 'advisory board' role at Four Gritti Healthcare. Sutherwood worked for Pfizer from July 2003 until around ... affairs veteran, is also working with Four Gritti Healthcare in a part-time advisory role similar to Sutherwood's. Four Gritti Healthcare launched in March and is run by former Avenue HKM chief executive ...

Healthcare: Virgo Health adds three comms staff

15 Jul 2005

Virgo Health PR has bolstered its ranks with the hire of Lisa Rodwell as an account director across its OTC/consumer health business. Rodwell joins from Munro & Forster Communications, where she promoted brands such as Pfizer Consumer Healthcare's Listerine, Benadryl and Benylin. She will work ...

Healthcare: MMC picks up Pfizer drug launch

01 Apr 2005 | by Beth Herskovits and Dan Bloch

," he said. MMC executive vice president of healthcare Megan Svenson said this the first time ...

Healthcare: Merck hunts shop for image boost

17 Jun 2005 | by Beth Herskovits

NEW JERSEY: Merck, the US drugs giant at the centre of one of the largest drug crises of recent times, is seeking an agency to boost its corporate reputation.

Healthcare: Resolute aids launch of Mentor's Puragen

13 May 2005 | by Ian Hall

Resolute Communications is handling the pan-European launch of dermal-filler product Puragen - used to correct wrinkles, enhance lips and improve depressed scars.

Healthcare: Edelman picks up PhRMA account

13 May 2005 | by Beth Herskovits and Ian Hall

WASHINGTON: US drugs industry trade body PhRMA has hired Edelman in a consolidation of business previously handled by 14 firms.

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