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Pharma comms chief warns healthcare PR professionals of social media pitfalls

01 Jun 2010 | by Gemma O'Reilly

The healthcare PR industry is overlooking traditional media outlets in the rush to improve online...Conference in London last week. The one-day conference aimed to address frustrations within the healthcare ... healthcare PROs were too quick to consider online at the expense of traditional outlets. It is easier ... and the independence is what makes it more influential. There is a lot of misinformation about healthcare, and a ...

Consumer healthcare expert believes a hung parliament need not impact PR industry

26 Apr 2010 | by Gemma O'Reilly

The consumer healthcare communicator has discussed what a hung parliament could mean for the healthcare PR industry. In the piece, Hickey said: One thing we do know is that the Liberal Democrats have ... the manifestos and analysing the key healthcare speeches and hustings, all three main parties agree that more ...

 

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