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Brands eye a share of booming digital health sector

healthcare provides the perfect opportunity to be a useful part of consumers' lives, as long as the brands ...

Platinum Foxes - the irresistible rise of global agelessness

struggle to cope with alpine deficits and the dizzying challenge of funding healthcare and public pensions ...

Marks & Spencer and Unicef to raise money recycling hangers

, education and healthcare for children, and aims to aid more than 50,000 people. Cat Deeley, a Unicef UK ...

The Year Ahead

, Global category director for surface care Reckitt Benckiser The household, healthcare and personal ...

Helen Edwards on Branding: The contrast ratio

packaging by looking beyond its humdrum healthcare category, and into the handbags and sports kits of its ...

Helen Edwards on Branding: Apple of their eye

OK, I haven't heard the exact words: 'How can we become the Apple of the fish finger market?' I've come close, though. Marketers love Apple, just like almost everyone else, and increasingly, they are turning admiration into imitation. Category distance is no barrier: from healthcare to automotive ...

Marketing's Power 100

healthcare marketing director, Gaa, who enjoys a lower profile than contemporary Phil Thomas, oversees a ... as group brand director, McAnena has yet to make the waves many expected at the healthcare and insurance ...

Mothercare to launch clothing range in Boots

with healthcare and well-being ranges and Waitrose supplies Boots with a range of foods. The two businesses also ...

Campaign Media Awards 2008: Best Fashion, Beauty and Healthcare Campaign

WINNER Title: Aquafresh Kids Media agency: MediaCom Media director: Chris Binns Media planner: Andy Niven Creative agency: Turner Creative directors: Adam Eagle, Gary Pope Account planners: Adam Eagle, Gary Pope Client: GSK Brand: Aquafresh Kids Range Marketing manager: Caroline Kalstromer...

Biggest brands: Top 10 brands by product category 2008

toiletries, healthcare, petcare, savoury home-cooking, spirits, wine, beer and household cleaning Dairy: 8 ... -80 -7 Healthcare: 1.5bn (+1%) The major multiples are continuing to steal share of the market ... . Top 10 Healthcare Brands 2008 Rank Brand Sales ( m) Sales ( m) % change 2008 2007 ...

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