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Campaign: Brunel puts vivatap on the pages of UK media - Healthcare PR

Campaign: Launch of vivatap Client: Brunel Healthcare PR team: Bloomsbury Communications...After gaining the UK distribution rights for Norwegian water-improvement product vivatap, Brunel Healthcare charged its retained agency Bloomsbury Communications with the promotion. In launching vivatap, a sachet product that is added to tap water to remove chlorine and improve its taste, Brunel decided ...

Broadcast PR: Community spirit

community broadcasting....campaign targeting the Punjabi community with important healthcare information, for example, Desi Radio ... . This isn't a PR dream, it's community radio - sometimes known as 'the third age' of radio, after the BBC and commercial stations. After a successful two-year stint by 15 pilot community radio stations - and more than ...

Healthcare: Valeant uses GCI for scar product

Pharma products firm Valeant has embarked on a consumer PR offensive via GCI Healthcare to boost...and which treatment would be best. Valeant has retained GCI to help it target healthcare professionals ...

Healthcare: Lilly's Chinn shifts to European post

Chris Chinn, UK health outcomes manager of drugs firm Lilly UK's corporate affairs team, has been promoted. He has taken the role of senior manager of strategic pricing and health outcomes at the company's European headquarters.

Healthcare: Goldshield hires Fuel for kids' and OTC lines

Health products company Goldshield has called in agency support to promote brands in its mother-and-baby and OTC portfolios.

Healthcare: CIPR med arm hunts patient reps

The CIPR is seeking to get patient groups on board as it bids to make its embryonic Health and Medical group fully representative of the sector.

Letter - PR is about much more than media..

programme, be it audit, opinion leader development, e-comms, meetings or events. The Healthcare Communications Association has recently made available free to all its members an online Interactive Evaluation ... standard evaluation. Carys Thomas Ampofo, director, Ash Healthcare. ...

Healthcare: At a Glance - Pharma company enters blog revolution

), which is aimed at stimulating debate over plans to reform the country's healthcare system. Veronique ... blogs are planned from GSK. Could a blog be the summer's must-have in healthcare comms? In all ... but there are signs that interest is increasing. Only this week, healthcare specialist Chandler Chicco Agency ...

News Brief: M: Communications appointment

AGENCY: City agency M: Communications has brought in City Insights co-founder Charles Blount as its

The Week

office. She is now responsible for brands, B2B healthcare and corporate....- EasyJet has taken on Beattie Communications as its first external consumer PR agency. Beattie beat Paratus Communications and Trimedia to the brief. - Propeller Group has acquired digital specialist BlondeGorilla to expand its digital offering. Ryan Malone, BlondeGorilla's majority shareholder ...

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