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Troubled drugs giant AstraZeneca calls in dual agency support

15 May 2012 | by Hannah Crown and John Owens

relationships. Simon Moore, the firm s UK corporate comms director, said there were no plans to change the UK comms team but would not be drawn on whether the firm s global PR suppliers were to be reviewed ...

Luther Pendragon to help ABPI tackle controversial NHS reforms

07 Feb 2012 | by Elizabeth Pears

to successfully represent our members and making substantial changes in our approach to comms and public affairs ...

GlaxoSmithKline launches review of multimillion-pound UK PR roster

31 Jan 2012 | by Elizabeth Pears

following a shake-up of its in-house comms team....GSK has restructured its comms unit following a three-month review led by vice-president, global comms, consumer healthcare Leslie McGibbon. He joined last year from heading up comms ... -weight our comms team. He added that as well as making more use of paid-for media content and social media ...

Public Affairs: Pharma giants plan for new government

08 May 2009 | by David Singleton

. She will report to director of comms and public affairs Cressida Ward. Finally, Janssen-Cilag has ... head of government affairs and comms. Another pharma firm, Novartis UK, handed a major public affairs ...

The Week

06 Mar 2009

is to consolidate its internal and external comms into a single unit. Internal comms head Jane Lawrie will become comms director. - Interpublic Group has reported 'high single-digit' PR revenue growth during Q4 ...

Meda solicits HRT support

30 Jan 2009 | by Gemma O'Reilly

Healthcare shop Clew Communications has been appointed without a pitch. The reputation of HRT was badly damaged in 2002 when researchers linked products with an increased risk of breast cancer, heart attacks and strokes. The number of HRT prescriptions written out subsequently dropped from just over six ...

Public Sector: Irish food body plans UK comms offensive

21 Nov 2008 | by Matt Cartmell

Irish food and drink organisation Bord Bia has called in agency help to bring the taste of Irish food to more tables worldwide.

View From The Top: International Ambition

19 Sep 2008 | by View From The Top: International Ambition

sanitation and healthcare in Iraq. In the UK, both brands have had a unique PR challenge over the past year ...

KFC bid to clean up image after high-profile attacks

20 Jun 2008 | by Clare O'Connor

Fast-food behemoth KFC is embarking on a fresh comms strategy to head off a growing number of attacks on its reputation. KFC is seeking specialist PR support to fight damaging allegations from ... . Freud Communications will continue to handle KFC's crisis comms. Peta this week escaped a ban on its ...

Healthcare: Health websites are not trusted

13 Jun 2008

Doctors do not trust the information pharmaceutical companies put on websites about their own products, according to results collated from a recent survey.

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