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FRANKFURT AM MAIN: Drug manufacturer Asta Mediaca, based in Frankfurt am Main, is closing down its communications department. The move comes as the parent company, chemicals group Degussa, announces its departure from the pharmaceuticals industry. As a result, Asta Mediaca is being split in...
When it comes to fighting global disease, the pharmaceutical industry has the apparently ... with cynicism. However, John Weekes, chairman of the global trade practice at APCO, says: 'The TRIPS ruling ... and Roche have been supplying products at heavily-reduced costs to 19 countries globally. 'There ...
PARIS: French pharmaceuticals group Rhodia has promoted Alain Coine to the post of communications director. Coine was formerly PA director for the group and will continue to oversee PA in his latest role. Rhodia, which was recently sold by Rhone Poulenc, has suffered a share price slump and...
TORONTO: Hill & Knowlton Canada has appointed Tobi Swanwick as SV-P and business unit leader for the health and pharmaceuticals practice. Swanwick will work on a brief to manage and grow H&K's global division for developing continuing health education initiatives. She joins from Lexicomm Communications ...
BRUSSELS: Porter Novelli Brussels (PNB) has won a PR brief with global eye-care technology firm Bausch & Lomb. The agency will act as lead PR firm co-ordinating a network covering France, the UK, Italy, Spain and Germany. PNB has also been appointed by Flemish NGO Broederlijk Delen ...
VIENNA: Austrian agency PBK has been hired by the Doctors' and Pharmacists' Chambers to design a campaign urging the population of Vienna to sign up for a free annual health check. The service is available to those over the age of 19, but according to healthcare bodies, only eight per cent of...
TAIPEI: Pharmaceutical giant Pfizer has hired Ogilvy Public Relations on a retainer basis to handle PR in Taipei for two of its leading brands, Viagra and Lipitor. The agency will work on strategic consultation, media relations, new study announcements and a patient testimony campaign. Director...
SYDNEY: US pharmaceutical company Pharmacia Corporation has retained Weber Shandwick Worldwide to manage the consumer PR brief for two of its leading brands in the Australian market. The agency will oversee the remits for Pharmacia's anti-smoking brand Nicorette and its hair-loss brand Regaine.
Danish hearing instrument manufacturer Oticon has appointed Shandwick Healthcare for a global PR...Danish hearing instrument manufacturer Oticon has appointed Shandwick Healthcare for a global PR brief. The agency has been hired on a retained and project basis to boost the company ... and throat professionals. The agency is drawing up a global PR programme which will enable Oticon ...
Hill and Knowlton has landed the contract to handle the global PR for Swiss pharmaceutical giant...Hill and Knowlton has landed the contract to handle the global PR for Swiss pharmaceutical giant Roche s HIV and Aids portfolio. Although financial details have yet to be finalised, the account ... for the global healthcare practice, said: It s an extremely important win for us because it fits with our ...
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