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- an essential ingredient in Abu Dhabi becoming a global cultural hub. VIEWS IN BRIEF - Which Middle East ... . It will govern Abu Dhabi's growth over the next 20 years. David Baker is general manager of Action Global ...
Global PR agencies have had a tough year but some have fared better than others. Arun Sudhaman...By and large, this has been a year to forget. PRWeek's Global Agency Report Card tracks ... of the global PR networks: 'If you look at WPP, it is probably much more exposed to traditional PR - FMCG ... . This helps explain a clear demarcation that appears to exist among global networks - between the big agencies ...
In a year of mixed fortunes for the global PR industry, some agencies have ridden the economic...The PRWeek Global Agency Report Card tracks network performance during a 12-month period from ... 's global report are: Trimedia has been merged into Grayling; Publicis has been folded into the wider ... offices in just three global regions to qualify. As with last year, agencies that have performed ...
of the 23 global PR agency networks featured on the following pages in PRWeek's Global Agency Report 2011 ... disciplines. Agencies were also keen to produce more integrated work, with GolinHarris kicking off a global ... . PRWeek's Global Agency Report tracks the performance of global PR agency networks during the 12-month ...
global agency....-the-ground presence in multiple markets worldwide.' Ogilvy will handle a newly enlarged global brief after beating ... . The move came too late to save the Telstra account. Ogilvy global MD, technology, Luca Penati, said: 'We ... of Australia. We want to position it as a global thought leader and will do this by raising its profile among ...
Pharma giant AstraZeneca has held a global pitch for its blockbuster drug Seroquel. It has also...The drugs company held the pitch for its schizophrenia and bipolar disorder drug this week. The account is currently held by Hill Knowlton. Global sales of Seroquel were $4.5bn last year, making it AstraZeneca's second biggest selling drug. Last week the Financial Times reported that AstraZeneca's hopes ...
Animal charity appoints international comms director and focuses on global campaign...., as it launches its first global campaign. Previously senior communications manager at WWF-UK, Pippa Rodger has ... charity is yet to make full use of its comms on a global scale. The role presents a real opportunity to create and build a strong global charity brand. Each country does fantastic comms work in its own right ...
Beverages Drinks division of Indian multinational group plans global brand drive....The drinks division of Indian multinational Tata Group is seeking an agency for global corporate ... for an agency with a global outreach. Tata's tea business has existing PR support in India, so the brief ... and is the world's second-largest global branded tea operation, with a presence in more than 60 countries ...
an encouraging picture for the global PR sector....-growth countries. The ICCO survey concurred. Ninety per cent of global agency heads pointed to digital comms ... offer truly global solutions to big corporates in this respect will be the ultimate winners in 2011. And, of course, such global growth is uneven. While these trends certainly apply in the mature markets ...
Telecoms billing giant MDS has appointed Octopus Communications to handle global corporate...The UK-headquartered multinational, which counts O2, BT and Vodafone among its clients, has turned to the agency as it embarks on a programme of global growth. Octopus was chosen after a competitive three-way pitch to lead an ongoing global PR and comms campaign. As part of the brief, Octopus will develop a PR ...
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