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WASHINGTON: Fleishman-Hillard has been selected to assist First Lady Laura Bush and the Library of Congress in organising and promoting the First National Book Festival, scheduled to take place in Washington DC next month. Bush hopes the event will stimulate Americans' interest in literature...
HONG KONG: Fortune has hired Ogilvy PR Worldwide to organise PR surrounding its Global Forum for the third year running. The agency will provide support for Fortune's New York-based in-house PR team focusing on targeting media in Hong Kong and across Asia. The event is held mid-May this year. Ogilvy ...
of this process, attention has inevitably focused on how corporations operate in the global marketplace ... for communicating across what appears to be an increasingly divided global marketplace. ...
Organisation. It was used to raise global awareness of dementia and the activities of Alzheimer's associations ...
SYDNEY: The Asia-Pacific region's most influential broadcasting and convergent media trade body, the Cable and Satellite Broadcasting Association (CASBAA), has hired Howorth Communications to manage PR for its annual conference in Hong Kong. The not-for-profit organisation is holding the conference...
Global Challenge, a round-the-world yacht race which the company sponsors....British Telecom has shortlisted five agencies for its pounds 1 million PR account for the BT Global Challenge, a round-the-world yacht race which the company sponsors. The next race is not until autumn 2000, but work on the PR account begins later this year and will continue until after ...
at conglomerate Asea Brown Boveri, will question the role of traditional PR in a global corporate world...Volker Leichsering, consultant and former senior vice-president for corporate communications at conglomerate Asea Brown Boveri, will question the role of traditional PR in a global corporate world at the International Public Relations Association s annual conference in London this week. Among the other speakers ...
Kazoo Communications has won the global PR account for Miss World 2000, on behalf of Zee TV which...Kazoo Communications has won the global PR account for Miss World 2000, on behalf of Zee TV which is co-producing the event. Kazoo director Sue Crowley will lead the account, seeking publicity for Jerry Springer s compering role at the event. ...
to combat global warming have indicated that they intend to do so. This means that this week s conference...to combat global warming have indicated that they intend to do so. This means that this week s conference ... pollution-cutting commitments by 2012, it cannot reduce the incidence of gales and floods on its own. Global warming, if it exists, can only be cooled globally. It is difficult to argue that failure in The Hague ...
ICO s first world conference will be held in Lucerne from 23 - 25 September. ICO president Jean-Leopold Schuybroek believes that the event, called Summit 99 and featuring speakers from leading global agencies, will be the most powerful and authoritative line-up of senior consultancy ...
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